A fascinating look at how artificial intelligence and machine learning work at Apple

By Christian Zibreg on Aug 24, 2016

Respected journalist Steven Levy has scored another nice exclusive with a new write-up over at Backchannel, a Wired Media Group property, giving us a rare inside look at how artificial intelligence and machine learning work at Apple.

The article contains a lot of gems, with company executives Eddy Cue, Craig Federighi, Phil Schiller and Siri leads Tom Gruber and Alex Acero providing a bunch of previously unknown facts about Apple’s AI efforts, including this one: machine learning has enabled Apple to cut Siri’s error rate by a factor or two. Read More

 

Craig Federighi and Eddy Cue on learning from Maps debacle and improving the service

By Christian Zibreg on Aug 10, 2016

Monday, Fast Company interviewed CEO Tim Cook and other Apple executives, with Cook revealing that public iOS betas actually exist to help improve the Maps service, which was widely panned and ridiculed over egregious inaccuracies shortly after its September 2012 debut.

Today, the publication interviewed Eddy Cue, Apple’s boss of Internet Software and Services, and Craig Federighi, who is Apple’s chief of Software Engineering, on learning from Maps failures.

Here’s what they had to say about improving Maps over the years. Read More

 

You’ll be surprised to learn why Apple provides public iOS betas

By Christian Zibreg on Aug 8, 2016

Fast Company today published a wide ranging interview with Apple’s boss Tim Cook, software boss Craig Federighi and Eddy Cue, who is in charge of Internet software and services, that touches upon a number of interesting topics, including competition, iPhone sales slowdown, why public iOS betas exist (the real reason is now what you think) and more.

Cook also comments on the gloom-and-doom sentiment that has always surrounded Apple while admitting that the company does make mistakes along the way, and more. Read More

 

Eddy Cue: Apple is a delivery platform, not a Netflix rival (plus, skinny bundle “is a misconception”)

By Christian Zibreg on Jul 14, 2016

Eddy Cue, 52, Apple’s Senior Vice President of Internet Software and Services, sat down for an interview with The Hollywood Reporter, answering a series of questions related to Apple’s alleged attempts to introduce a skinny bundle of television programming on iTunes, its relationship with content owners and swirling rumors that it may be invested in creating original programming to become the next Netflix or Comcast. Read More

 

An ecstatically happy Eddy Cue makes the frontpage of SF Chronicle

By Christian Zibreg on May 31, 2016

Eddy Cue, Apple’s Senior Vice President of Internet Software and Services, is a huge basketball fan so it goes without saying that he has an office full of Duke memorabilia and has been regularly spotted at NBA games over the years.

Last night, the Golden State Warriors beat the Oklahoma City Thunder 96-88 in Game 7 of the NBA Western Conference finals in Oakland, California.

Needless to say, he was there and now a photograph of an ecstatically happy Cue has made the frontage of the San Francisco Chronicle. Read More

 

Apple is making a TV show about app economy starring Will.i.am

By Christian Zibreg on Mar 24, 2016

Apple has recently been the subject of speculation that it’s plunging into TV show production and today the company has confirmed that its first foray into original TV is a brand new series about app economy starring music artist Will.i.am.

In an interview with The New York Times, Apple’s Vice President of Internet Software and Services, Eddy Cue, said that its working with rap artist Will.i.am and TV executives Ben Silverman and Howard T. Owens on the nonscripted series about apps. Read More

 

Eddy Cue: what if FBI forces Apple to spy on users via iPhone’s camera or microphone?

By Christian Zibreg on Mar 10, 2016

Not a day goes by without one of Apple’s executives reaffirming the company’s position on encryption. In a new Spanish-language interview with Univision, Eddy Cue, Apple’s Senior Vice President of Internet Software and Services, made the case against the United States Federal Bureau of Investigation (FBI) gaining additional surveillance powers.

Were the government to force Apple to create a version of iOS with decreased security, nothing would prevent it from seeking other concessions, Cue said.

“For example, one day the FBI may want us to open your phone’s camera, microphone,” he cautioned. “Those are things we can’t do now. But if they can force us to do that, I think that’s very bad.” Read More

 

Apple appears to have upped the iTunes Match track limit

By Jeff Benjamin on Dec 5, 2015

According to a report by blogger Kirk McElhearn, Apple has increased iTunes Match and iCloud Music Library track limits above the original 25,000 track threshold. This increase, while yet to be officially acknowledged by Apple, has been in the cards since at least summer.

Although Eddy Cue, who serves as Apple’s Senior Vice President of Internet Software and Services, said that the limit would rise to 100,000 around the iOS 9 release, the increase hit an apparent delay, and has just now begun to roll out to users. Read More

 

Watch Apple’s Cue explaining Apple TV benefits

By Christian Zibreg on Oct 29, 2015

Eddy Cue, Apple’s Senior Vice President of Internet Software and Services, gave CNN a tour of the new Apple TV, which hits Apple’s retail stores tomorrow.

Reiterating that to Apple, television is about apps, Cue called the fourth-generation box “absolutely” more than a hobby project for Apple.

“We have over 20 million Apple TV’s in households today,” he said. “We think this is really going to revolutionize television. So this is a big deal for us.” Read More

 

Apple ‘trying to fix’ iPhone roaming charges

By Christian Zibreg on Oct 2, 2015

The wireless industry has been plagued with a bunch of illogical business practices, most of which were conceived to take advantage of consumers, really. On the other hand, carriers like T-Mobile have successfully exploited the sad state of the U.S. wireless industry to fix some of the most glaring customer pain points.

Apple, too, appears to have vested interest in wrestling power away from the carriers. According to Apple’s Senior Vice President of Internet Software and Services, Eddy Cue in the British publication The Evening Standard, the Cupertino firm is now “trying to fix” one of the wireless industry’s dirtiest tactics: exorbitant roaming charges. Read More

 

Apple Music bitrate dependent on connection, new iOS 9 seed due early next week

By Christian Zibreg on Jul 1, 2015

Apple Music audio quality depends on whether you’re streaming over Wi-Fi or cellular, Eddy Cue, Apple’s Senior Vice President of Internet Software and Services, said on Twitter. In addition, users on iOS 9 Developer Preview will be able to sign up for and use Apple’s music-streaming service “early next week” when the company is scheduled to seed a new beta of the software to members of its Apple Developer Program, Cue added. Read More

 

Apple lays out why it relented to compensate artists during free Apple Music trial

By Christian Zibreg on Jun 22, 2015

Apple is in full-on PR damage control mode with a sudden change of heart after pop artist Taylor Swift posted her strongly worded editorial on the controversial and much maligned decision to not pay musicians during Apple Music’s free of charge three-month trial period. Eddy Cue, Apple’s Senior Vice President of Internet Software and Services, took to Billboard to discuss what prompted this decision. Read More

 

Apple will pay artists for streaming their songs during Apple Music free trial after all

By Sébastien Page on Jun 21, 2015

Apple’s senior vice president of Internet Software and Services Eddy Cue put an end Sunday night to several days of controversy by saying that Apple will pay artist for streaming their songs during the customer’s free trial period of its new Apple Music service.

In a series of tweets representing a change of stance for the company, Cue clarified that Apple will always make sure that artists are paid. Read More

 

Apple requested 4K video content from Sony Pictures in 2013

By Cody Lee on Jun 18, 2015

Apple requested 4K video content from Sony Pictures back in 2013, according to recently leaked documents. WikiLeaks on Thursday dumped another 200,000+ documents stemming from last year’s staggering Sony hack, and so far at least one Apple-related story has been uncovered.

AppleInsider points to a materials access letter from Culver Digital Distribution, an entity associated with Sony Pictures, that serves as a formal agreement for “testing and/or preparing” 4K film and television content for non-exclusive distribution. And it has Eddy Cue’s signature on it. Read More

 

Apple praises ‘Becoming Steve Jobs’ biography, calls it ‘better than anything else we’ve seen’

By Jake Smith on Mar 23, 2015

Apple is throwing itself behind the latest biography to tell the life of late co-founder Steve Jobs, ahead of its release on Tuesday. “Becoming Steve Jobs” by Brent Schlender and Rick Tetzeli has elicited a response from Apple’s often-quiet press team, as to why it chose to provide interview access for the completion of the book. Read More

 

Apple’s Eddy Cue details Apple Pay on Apple Watch at NBA game

By Jake Smith on Mar 6, 2015

Apple’s software boss Eddy Cue, an avid Golden State Warriors fan, was on-hand at Oracle arena in Oakland on Saturday to help with the official rollout of Apple Pay at the team store, the second such to support the mobile payment technology.

While we expect many details for the Apple Watch to be revealed on Monday, Mashable reports Cue, who was wearing a stainless steel Apple Watch, offered details on how Apple Pay will work with the wearable. Read More

 

Eddy Cue demos Apple Pay for local news program

By Cody Lee on Nov 18, 2014

During a Monday night segment of the Tech Report on local LA news station KTLA, Eddy Cue took host Rich DeMuro on a “shopping spree” to demonstrate how easy it is to use Apple Pay for purchases. The pair visited a number of places, including Panera Bread, Bloomingdale’s and the Disney Store.

Using his gold iPhone 6 Plus, Apple’s SVP of Internet software and services, pre-ordered food from Panera Bread using the restaurant’s app, and paid for it via Apple Pay. He then went to Bloomingdale’s to buy sunglasses, the Disney Store for a few toys, and of course they ended up at an Apple Store. Read More

 

Apple says U2 ‘Songs of Innocence’ album has been downloaded 26 million times

By Cody Lee on Oct 9, 2014

The controversial U2 album ‘Songs of Innocence’ has been downloaded nearly 30 million times since Apple announced it would be available to iTunes users for free last month. In a statement to Billboard on Thursday, senior VP Eddy Cue said that the album had racked up 26 million ‘complete downloads’ since its September 9 debut.

Cue adds that over 81 million Apple customers have experienced Songs of Innocence within the last month—a number that includes Beats Music, iTunes, and iTunes Radio streams. “To help put this into perspective,” Cue says, “prior to this, a total of 14 million customers had purchased music from U2 since iTunes opened in 2003.” Read More

 

Apple’s Cook and Cue spotted at Sun Valley media conference, check out the photos

By Christian Zibreg on Jul 9, 2014

Allen & Company’s annual Sun Valley retreat is kicking off today and a host of media, entertainment and technology executives are now arriving at the Idaho resort.

Among the guests: Apple CEO Tim Cook and Eddy Cue, a Senior Vice President of Internet Software and Services who also happens to handle Apple’s relations with Hollywood studios and record labels.

The two men were photographed wondering around the resort. An attempt by one journalist to find out whether the executives are in attendance to cut media deals could not yield a satisfactory response… Read More

 

Tim Cook and Eddy Cue visit Apple’s new Austin campus

By Cody Lee on Jun 5, 2014

In late 2012, Apple began work on a major 39-acre campus in Austin, Texas. According to its development agreement, the grounds will house more than 1 million square feet of office space for various operations including human resources, finance and the like.

After completing phase one of the construction earlier this year, the campus held its opening celebration today. CEO Tim Cook was on hand for the event, offering up a recap of WWDC announcements and teasing that “exciting” new products are on the way… Read More

 
Page 1123