By Christian Zibreg on Aug 25, 2014
Beginning September 3, T-Mobile customers in the United States will be able to boost their Simple Starter plan via an additional $5 per month option giving them a total of two gigabytes of high-speed 4G LTE data.
That’s in addition to unlimited talk and text included in the Simple Starter plan, the nation’s fourth largest wireless carrier said Monday morning.
In other words, in exchange for five bucks on top of your $40 per month Simple Starter charge (for a total of $45 per month), the wireless carrier will quadruple LTE data.
The new option goes into effect on Wednesday, September 3. Read More
By Christian Zibreg on Aug 21, 2014
With precisely nineteen days until the alleged September 9 iPhone 6 unveiling (notably, Apple hasn’t denied the rumor) and three days after refreshing its Family plans, the nation’s third-largest wireless carrier, Sprint, has introduced a potentially disruptive and new unlimited plan.
Specifically, the new plan is offering unlimited talk, text and data in exchange for sixty bucks per month. How cool is that?
Quickly, do the math in your head — that’s $20 less compared to Sprint’s closest competitor T-Mobile. By the way, T-Mobile promptly responded to Sprint’s announcement by promising to treat switchers to a year of free unlimited LTE data.
Jump past the fold for the full reveal… Read More
By Cody Lee on Aug 13, 2014
It looks like Verizon isn’t the only carrier planning to throttle select unlimited LTE customers in the near future. A leaked internal memo surfaced today, confirming that T-Mobile will also begin slowing down the connections of some of its subscribers later this month.
According to the memo, throttling will only apply to heavy data users that are using their connection for peer-to-peer file sharing and unapproved tethering. Like Verizon, the carrier claims the move is part of a larger effort to improve its overall network performance… Read More
By Cody Lee on Jul 30, 2014
Last week Verizon announced a new ‘network optimization’ initiative to start throttling data users. Beginning in October, the carrier is going to start slowing the speeds of the top 5% of its unlimited LTE customers when they’re connected to a busy cell site.
Obviously, VZW subscribers weren’t very happy with the news, and apparently neither was the FCC. Federal Communications Commission Chairman Tom Wheeler sent a letter to Verizon today saying that he was “deeply troubled” by its new throttling plans… Read More
By Cody Lee on Jul 25, 2014
Back in 2011, Verizon began throttling data output for the top 5% of its 3G customers on unlimited data plans. The carrier had just picked up the iPhone, and was in the process of rolling out its LTE network, so it needed a low-cost way to save bandwidth.
Fast forward to today, and Verizon issued a press release announcing a similar policy for LTE customers. Starting in October, the company plans to start “optimizing its network,” which is a nice way of saying it’s going to start throttling high-volume users… Read More
By Cody Lee on May 31, 2014
Critics have been saying for years that Nintendo should get into the mobile gaming business. It’s not just that the company’s hardware business is slipping, or that it’s losing money, but mobile games happens to be a very hot space right now.
Case in point is this recent report from research firm Newzoo, which ranks public companies by game revenue. According to the firm’s data, hit mobile title Candy Crush generated more money last quarter than all Nintendo titles combined… Read More
By Cody Lee on May 21, 2014
It seems like every couple of weeks, a new study comes out telling us who the most valuable brand in the world is based on various metrics. The winner changes from time to time, but I’d guess more times than not in recent years, it’s been Apple.
That’s not that case, however in the latest study. Marketing research firm Millward Brown is out with its annual BrandZ study this morning, and after sitting at the top for 3 years in a row, the iPad-maker has been usurped by Google for the #1 spot… Read More
By Cody Lee on May 6, 2014
According to data from e-commerce research firm Internet Retailer, Apple is now the number two online retailer in the world. Amazon, of course, still has a large lead in the number one spot, but the Cupertino firm recently surpassed Staples to take over second place.
The jump in position is due to a couple of factors. For one, Staples saw flat online sales of $10.4 billion over the past year, representing just a 1% increase over 2012. And two, Internet Retailer is accounting for both hardware and digital content sales for the first time… Read More
By Cody Lee on Mar 9, 2014
T-Mobile announced this weekend that it would be making some changes to its existing Simple Choice plans. All of the plan options will now include more data and unlimited international texting from the US, in addition to unlimited domestic talk, text and data.
Pricing tiers still start at $50 per month, except now you get a full 1GB of LTE data at this price, instead of just 500MB. And it goes on from there. You now get 3GB of unthrottled LTE data for $60 per month, instead of 2.5GB, and you get 5GB for $70 per month… Read More
By Cody Lee on Feb 1, 2014
In an effort to fend off T-Mobile’s ‘Un-carrier’ attack, and stay competitive with Verizon, AT&T announced a new set of family plans this afternoon. The plans include unlimited talk and text and then a bucket of 10GB of data that can be shared by all of the accompanying devices.
But the big news here is the pricing. AT&T is saying that these new plans come with the best-ever prices, and at first glance, they do look appealing. For instance, the entry-level option costs just $130 per month with unlimited talk, text and then 10GB of data for 2 smartphones… Read More
By Christian Zibreg on Jan 23, 2014
A new research report from JDSU has revealed that owners of the iPhone 5s are gobbling up 20 percent more data compared to people who own an iPhone 5. This means that for every five megabytes (or gigabytes) of cellular data consumed by an iPhone 5 owner, an additional megabyte (or gigabyte) gets guzzled up by an iPhone 5s owner.
In fact, looking at the list of top ten devices that downloaded most data in 2013, Apple’s iOS gadgets took six slots. I’m guessing Tim Cook is smiling as we speak for this survey is another sign of Apple’s devices getting far more actual use compared to Android-driven handsets, Android’s lead in terms of sheer volume notwithstanding… Read More
By Cody Lee on Jan 6, 2014
Today at CES, AT&T announced an interesting new service called Sponsored Data. The goal of the new service is essentially to offer a way for companies to pick up the tab for 4G data usage whenever specific products or services are being used.
How does it work? Well the carrier says that if the service is in effect, users will see a “sponsored” symbol in the status bar on the screen of their device. And this will indicate that all data charges are being redirected to the sponsoring company… Read More
By Cody Lee on Oct 22, 2013
Wow, just when you thought T-Mobile couldn’t get any crazier, it goes and does something like this. As CEO John Leger hinted last week, the [un-]carrier has finally landed Apple’s iPad, but there’s a big twist.
Apparently, T-Mobile will be offering an entry-level data package with 200 MB free of charge alongside the tablet. And of course, higher-limit packages will be available too, starting at $30/month for 2.5 GB… Read More
By Cody Lee on Oct 11, 2013
AT&T announced this afternoon that it will be ‘streamlining’ the plans that it offers to its new customers later this month. That’s essentially corporate jargon for ‘getting rid of,’ and in this case it refers to per-device data plans.
Starting October 25, the carrier will no longer offer traditional monthly voice and data plans to new customers. Instead they will have to choose from one of the newer mobile share plans, which come with various levels of data… Read More
By Christian Zibreg on Oct 10, 2013
Adamant to change the way the world uses their phones, Deutsche Telekom-owned U.S. wireless carrier, T-Mobile USA, on Thursday announced that it will make available cellular data service in over a hundred countries around the world, at no extra charge. It’s no secret the industry’s been charging huge fees for data roaming. “What’s most surprising is that no one’s called them out,” T-Mobile’s boss remarked unapologetically.
Indeed, the telco’s deal represents a significant departure from the exorbitant roaming fees wireless carriers typically impose and is a positive step toward providing global data coverage on fair and reasonable terms. The only drawback: only T-Mobile’s slow 2G data service is included in the promotion… Read More