Apple has posted a new commercial on its website and on its YouTube channel, and it’s one of the better ones I’ve seen in recent memory. The video — entitled Photos Every Day — is a montage of the many ways that people use their iPhone’s to take photos in everyday situations. The commercial ends by saying: “Everyday, more photos are taken with the iPhone than any other camera.” Read More
Chevrolet highlights Siri Eyes Free feature in new TV ad
By Cody Lee on Mar 25, 2013
Last month, we told you that Chevy started offering Siri Eyes Free in its 2013 Sonic and Spark models, officially making it the first automaker, out of the 9+ that will support it, to incorporate the feature into a production vehicle.
Today, the car company posted a new TV ad for its 2013 Sonic sedan showcasing the new Siri integration, which gives compatible users hands-free access to the digital assistant from a built-in button on the car’s steering wheel… Read More
Apple posts new ‘Brilliant’ and ‘Discover’ iPhone ads
By Cody Lee on Mar 11, 2013
Apple has posted two new iPhone commercials this evening. The first one is entitled ‘Brilliant,’ and the second is ‘Discover,’ and both of them follow the Cupertino company’s recent marketing trend for its iOS devices.
The spots start out with a slew of quickly flashing descriptive words, landing on a final one just before jumping into a quick app demo. And they repeat this a couple of times to an upbeat soundtrack. Check them out… Read More
Apple posts new ‘Alive’ and ‘Together’ iPad TV ads
By Cody Lee on Feb 17, 2013
Apple has posted two new TV ads for the iPad and iPad mini on its YouTube channel this evening. The two spots, entitled ‘Alive’ and ‘Together,’ showcase some of the 300,000+ apps made specifically for Apple’s tablet.
The adverts themselves seem to be of a very different style than previous iPad (or iPhone, for that matter) commercials. Between app demos, several action and descriptive words are flashed across the screen. Here, watch… Read More
Apple airs new “I’ll Be Home” iPad commercial
By Cody Lee on Dec 21, 2012
Apple has tonight starting airing a new holiday-themed iPad commercial entitled “I’ll Be Home.” With Christmas now just a few days away, the Cupertino company is obviously hoping to snag a few last-minute shoppers. As usual, we’ve got the video embedded for you after the break… Read More
Apple airs two new iPhone 5 ads, ‘Turkey’ and ‘Orchestra’
By Cody Lee on Nov 20, 2012
With the holidays rapidly approaching, it’s no surprise that Apple has started to ramp up marketing for its iOS products. Yesterday, new iPod ads started popping up around the web. And tonight, two new iPhone 5 commercials began airing on television: ‘Turkey’ and ‘Orchestra.’ As always, we have both of the spots for you after the break… Read More
Microsoft airs first Surface commercial
By Cody Lee on Oct 16, 2012
It seems like it’s been months since Microsoft first showed off the Surface tablet —the company’s first foray into the space. Actually, it’s been four months. But never fear, the long-awaited release date is almost here.
Microsoft is set to launch the tablet on October 26th, alongside the latest update to its operating system, Windows 8. And it kicked off its advertising blitz last night with a new TV ad entitled: The Surface Movement… Read More
Apple posts 4 new iPhone 5 ads: Thumbs, Cheese, Physics and Ears
By Cody Lee on Sep 21, 2012
Now that the iPhone 5 launch has come and gone, it’s time for Apple to start spreading the word about its new handset to the general public. And what better way to do that, then with new TV spots?
Four new TV ads have appeared on Apple’s website tonight that highlight its latest smartphone and its features like a larger display, its new Panoramic camera mode, and its slimmer profile… Read More
Samsung prepares for iPhone 5 launch with new anti-Apple ad
By Cody Lee on Sep 11, 2012
You have to feel for Samsung, it’s had a rough month. First, it was found guilty of being a blatant copycat and forced to pay more than a billion dollars in damages. And then, its manufacturing arm took a business hit.
But then you hear stories like this, and all of that empathy turns into…well, something else. It appears that, like everyone else, Samsung is gearing up for the iPhone 5 launch, with a new anti-Apple TV commercial… Read More
Apple pulls ‘Genius’ commercials from its website and YouTube
By Cody Lee on Aug 22, 2012
When you have the marketing history that Apple does, you don’t anticipate many mistakes. The company has a long list of successful TV spots, such as the popular “I’m a Mac” campaign.
But obviously, Apple feels it messed up on its latest string of Mac ‘Genius’ commercials. Because it just pulled the three month-old ads from both its website, and its YouTube channel… Read More
Apple rolls out new “All on iPad” commercial
By Cody Lee on Aug 7, 2012
Apple has posted a new TV commercial for the new iPad this evening. Entitled “All on iPad,” the spot is extremely similar to the “Do it All” ad that Apple started airing back in June.
Once again, the Retina display is the highlight of the commercial, as a narrator runs down several tasks one can do on Apple’s latest tablet including FaceTime calls and more… Read More
Apple airs new Siri TV ad with Martin Scorsese
By Cody Lee on Jul 23, 2012
Apparently the handful of class-action lawsuits haven’t shaken Apple’s marketing team. The company has just released a new television ad starring its often-criticized digital assistant.
The fourth in a string of celebrity spots, famed film director Martin Scorsese co-stars with Siri in this new iPhone 4S commercial set in what looks to be a New York City taxi cab… Read More
Apple starts airing new “Do It All” iPad commercial
By Cody Lee on Jun 18, 2012
Apple has started airing a new iPad commercial this evening entitled “Do It All.” As the name suggests, the ad gives examples of some of the many things you can do with the tablet.
The spot covers everything from sending an email to creating a presentation. And the commercial ends with the tagline “Do it all more beautifully, with the Retina display on iPad…” Read More
Apple airs two new iPhone 4S ads starring John Malkovich
By Cody Lee on May 23, 2012
As noted by a number of other tech sites tonight, Apple has started airing two new iPhone 4S commercials featuring actor John Malkovich. You might recognize Malkovich from such films as Con Air, and Burn After Reading.
The two spots, both of which star the actor, are titled “Joke” and “Life” respectively. And like nearly all of Apple’s iPhone 4S commercials before them, the new ads are all about Siri… Read More
Apple’s new celebrity iPhone 4S ads are testing well with viewers
By Cody Lee on Apr 27, 2012
Last week, two new iPhone 4S commercials surfaced starring Samuel L. Jackson and Zooey Deschanel. And given the fact that Apple hasn’t used celebrities in its TV spots in quite some time, there was some questions on who was behind the ads.
Well as it turns out, Apple was. And apparently it was a smart move. According to Ace Metrix, an advertising tracking firm, the celebrity iPhone 4S ads are generating higher scores with consumers than any other 4S ads aired this year… Read More
The Samuel L. Jackson Siri ad you were hoping for (NSFW)
By Cody Lee on Apr 18, 2012
When word started to spread that Samuel L. Jackson was starring in a new iPhone 4S commercial, our imaginations ran wild. We figured that combining the outspoken actor with Siri could make for a humorous TV spot.
Obviously, Apple went the much more tame route. And the commercial that aired didn’t feature any of Mr. Jackson’s popular foul-mouthed catch phrases. That’s ok. We found one that does (warning: explicit language)… Read More
I’m sorry Mr. Jackson, but I like this Siri advertisement better
By Jeff Benjamin on Apr 16, 2012
With all due respect for Samuel L. Jackson, I think we can agree that this latest commercial is a tad easier on the eyes.
That’s because the star of said commercial is non other than New Girl leading lady, and hipster heartstring puller, Zooey Deschanel.
It’s the second iPhone 4S/Siri ad uncovered today staring some of Hollywood’s finest, but likely not the last… Read More
Samuel L. Jackson stars in new iPhone 4S commercial
By Cody Lee on Apr 16, 2012
As noted by TheNextWeb, a new iPhone 4S commercial has surfaced starring the popular actor Mr. Samuel L. Jackson. The ad popped up this afternoon during an episode of ESPN’s SportsCenter.
What’s interesting here is that although the commercial seems to fall in line with previous Apple 4S ads — focus on Siri, production value — it appears that Verizon is behind the spot. Check it out… Read More
Apple airs new “Harmony” iCloud commercial
By Cody Lee on Feb 26, 2012
Apple releases two new TV ads focused on Siri
By Jake Smith on Feb 9, 2012
With any new product launch, Apple is known for their creative television advertising for almost every one of their products. Apple has already released a slew of advertisements for the iPhone 4S and Siri, showing how handy the personal assistant really is.
Tonight, 9to5mac points us to two new TV ads being aired by Apple. The thirty second advertisements show off Siri, and are titled “Road Trip” and “Rock God”…
