After watching this, I’m beginning to wonder if somebody at Apple should seriously consider hiring Cinesaurus, a Seattle-based creative team “obsessed with telling stories through video and animation”. They’re also behind an excellent Surface parody video that teaches Microsoft how to advertise against the iPad… Read More
Fan-made ad teaches Microsoft how to advertise the Surface against the iPad
By Christian Zibreg on Nov 8, 2012
Instead of a boring teaser, the weird Movement commercial, a meaningless self-made drop test clip, cheesy making-of footage and a whole bunch of other all too easily forgettable videos, maybe Microsoft should have employed the talent of Forest Gibson? The guy clearly has a better idea of how to position Microsoft’s Surface tablet against the iPad juggernaut… Read More








