By Christian Zibreg on Apr 19, 2013
Apple’s rumored smartwatch, dubbed by the media iWatch, is a gadget nearly one in five people would buy, a study by ChangeWave Research has it.
With five percent respondents ‘Very Likely’ to buy an iWatch if and when it becomes available and an additional fourteen percent ‘Likely’ to purchase it, a total of nineteen percent of the 1,713 surveyed North Americans would consider a purchase.
Data bodes well for Apple as Gartner thinks the market for wearable smart electronics could be worth ten billion dollars by 2016. And if you ask analyst Katy Huberty, the iWatch could drive an incremental $10-$15 billion in revenue each year, assuming annual sales of 50 million units and an average selling price between $200 and $300… Read More
By Ed Sutherland on Jan 15, 2013
If you’ve been watching Apple’s stock price rise and fall as analysts debate whether it’s the end of the world or simply a bad day for the iPhone 5, you’re forgiven for feeling like a a yo-yo. However, to add to your confusion comes another set of charts illustrating everything’s fine with iPhone 5 demand.
Indeed, according to a new ChangeWave survey based on a poll of 4,061 consumers in North America, demand for Apple’s handset is as strong as ever. Specifically, 50 percent of respondents said they are planning to buy the iPhone 5 in the next 90 days, which jives well with Apple’s previous iPhone launches. In fact, the iPhone 5 interest was higher than the iPhone 4S peak.
A series of charts also prove that iPhone interest, though flattening six months following the launch, remains high and even above rival Samsung. It all comes down to whether your cup is half-empty or half full… Read More