By Christian Zibreg on Dec 17, 2012
Brightcove founder, chairman and CEO Jeremy Allaire previously shared some interesting observations regarding Apple’s living room strategy, saying that AirPlay technology and third-party apps will set a mythical Apple television set apart from traditional TV sets. And with Tim Cook telling NBC that television remains an “area of intense interest” for Apple.
Jeremy this morning shared some additional observations concerning the Apple TV strategy, noting Apple should best serve its customers with a companion $149 device rather than a full-blown HD TV set costing as much as two thousand bucks… Read More
By Christian Zibreg on Jun 26, 2012
The epic battle for the living room is about to get a lot more interesting in a matter of days. Brightcove, a Cambridge, Massachusetts-headquartered online video platform provider, today released its App Cloud platform on an open-source basis. The SDK lets content owners create dual-screen apps that stream high-definition video to a television set through an Apple TV and AirPlay protocol.
While streaming, these apps can render a bunch of useful information on your iPhone or iPad, turning your iOS device into a glorified remote control of sorts. Meanwhile, Google is expected to issue a significant update to the Google TV platform at its upcoming developers conference tomorrow, said to give the Apple TV a run for its money… Read More