By Cody Lee on Dec 20, 2016
Following comments made by Tim Cook regarding the importance of the Mac, Bloomberg’s Mark Gurman today issued a far-reaching report that offers insight into Apple’s internal struggle with its laptop and desktop lines.
In the scoop, Gurman says that employees he’s interviewed feel like the Mac is getting far less attention these days. They also say it’s lost clout with Jony Ive’s design team, and lacks a clear direction from senior management. Read More
By Christian Zibreg on Dec 7, 2016
Bloomberg is reporting that Apple is in discussions with Hollywood studios about eventually offering home rentals for new movies two weeks after they’ve hit the silver screen, but at a price.
New flicks are usually available for purchase on the iTunes Store 90 days after theatrical releases, followed by rentals two to four weeks later.
Movie studios are now said to be discussing rentals two weeks after they open in theaters though encryption is among the concerns in these talks, the article notes. Read More
By Christian Zibreg on Dec 1, 2016
Apple is assembling a team of robotics and mapping experts that will use data-collecting drones to capture and update Maps information faster than its existing fleet of minivans that use cameras and other sensors to collect Maps data.
The company has reportedly hired at least one person from Amazon’s Prime Air division to help run the drone team, which is being assembled in Seattle. In addition, Apple is working on a brand new indoor view in Maps.
Indoor features would use pressure sensors, GPS, Wi-Fi and Bluetooth in latest iPhones to let users easily navigate indoor areas such as airports, museums and other high-traffic buildings, Bloomberg’s Mark Gurman and Alan Levin reported Thursday. Read More
By Christian Zibreg on Nov 21, 2016
Apple has quietly “disbanded” its router hardware division and reassigned employees to work on more lucrative products that account for the vast majority of the company’s revenue, Bloomberg’s Mark Gurman reported Monday citing people familiar with the matter. The company last updated the AirPort-branded Wi-Fi accessories back in 2013 with support for the speedy 802.11ac wireless standard. Read More
By Christian Zibreg on Nov 17, 2016
For all the talk of Apple’s rumored switch to the superior, power-sipping organic light-emitting diode (OLED) display technology for next year’s iPhones, it’s increasingly looking like OLED screens will be limited to a single model.
That’s because panel manufacturers are currently struggling to meet Apple’s expectedly large order volume and stringent quality requirements. That OLED screens are far more difficult to produce than LCDs isn’t helping either.
Bloomberg’s Mark Gurman and Jungah Lee said today that four main OLED panel suppliers—Samsung Display, LG Display, Sharp and Japan Display—are currently suffering from yield issues, with constraints potentially continuing into 2018. Read More
By Christian Zibreg on Nov 8, 2016
Chip manufacturer Taiwan Semiconductor Manufacturing Company Limited (TSMC) today posted record profits and its shares have climbed to their highest level on record as strong demand for the iPhone 7 and iPhone 7 Plus fuels orders for the handsets’ in-housed designed A10 Fusion processor. That TSMC is the sole supplier of the A10 has no doubt helped it capture record profits amid a global slowdown in the smartphone market. Read More
By Christian Zibreg on Oct 19, 2016
Apple is reportedly teaming up with homebuilders to inch its way into the market for Internet-connected home furnishings in an effort to “bring home automation to the mainstream,” according to Greg Joswiak, who is Apple’s Vice President of Product Marketing. Bloomberg quoted Joswiak as saying that “the best place to start is at the beginning, when a house is just being created.” Read More
By Christian Zibreg on Oct 17, 2016
Project Titan, Apple’s ambitious initiative to build an electric vehicle by 2020–2021 reportedly fell apart amid management crisis, supply chain issues and departures, prompting the company’s leadership to shift gears and focus on autonomous self-driving software, for now.
Bloomberg’s Mark Gurman reported Monday that Apple will decide fate of self-driving software by late 2017 as the new direction no longer includes building its own car. Read More
By Christian Zibreg on Oct 11, 2016
Apple has been working on getting its mobile payments system, which expanded into Russia earlier this month, into more public transit systems, Bloomberg reported Tuesday.
Thanks to FeliCa-compatible NFC chips inside iPhone 7 and Apple Watch Series 2 models sold in Japan, Apple Pay will be gaining support for Japanese railway JR East later this month through its dedicated Suica payment system. Read More
By Christian Zibreg on Oct 6, 2016
Bloomberg’s Mark Gurman is reporting today that Apple is in the process of unifying its separate cloud services team in an effort to foster tighter collaboration between them, better compete with Google and Amazon in the cloud space and improve Siri, Maps, iTunes, iCloud and other services.
Eddy Cue, Apple’s boss of Internet Software and Services, will oversee the effort to move cloud service engineering teams to a single campus as Apple continues shifting its cloud to its own infrastructure. Read More
By Christian Zibreg on Sep 30, 2016
Bloomberg is reporting that Apple is in negotiations with Japanese consumer electronics maker Sharp to supply organic LED displays (OLED) for future iPhones. Any potential agreement is contingent upon Sharp’s production capability. The rumored discussions reportedly stem from Apple’s desire to secure multiple suppliers for organic LED screens and minimize exposure to any single supplier. Read More
By Christian Zibreg on Sep 26, 2016
In an effort to advance its HealthKit framework, Apple has reportedly been developing a pair of new apps for the Apple Watch.
One will help users track and analyze their sleep and the other will their track fitness levels by measuring the time taken for the heart rate to fall from its peak to resting level, Bloomberg reports.
The company has hired “scores of healthcare experts” to develop improved electronic health record software and help turn the Apple Watch into a tool that diagnoses disease. Read More
By Christian Zibreg on Sep 23, 2016
Bloomberg today published an article that shed more light on Apple’s rumored Amazon Echo-like Siri hardware, which has purportedly exited the research and development lab and is now in prototype testing. As part of the report, Bloomberg alleges that Apple has another secretive project in the works that would improve Siri on iPhones and iPads.
Code-named Invisible Hand, the project would give us the ability to fully control our Apple devices through “a Siri command system within three years”. Read More
By Christian Zibreg on Sep 23, 2016
Apple’s rumored Amazon Echo-like Siri hardware has exited the company’s research and development lab and is now in prototype testing, Bloomberg reported Friday. The project started more than two years ago, but Apple is now “pressing ahead” with the development of its unnamed Siri-driven smart home appliance after Amazon’s Echo proved a surprise hit, even to Apple engineers working on the project. Read More
By Christian Zibreg on Aug 18, 2016
Bloomberg just shot down The Wall Street Journal’s claim of a cellular-enabled Apple Watch 2, saying it’s been delayed over battery concerns and technological limitations. Instead, Apple Watch 2 models, which Bloomberg’s well-informed Mark Gurman says are coming this fall, will improve health tracking with an on-board GPS chip. Read More
By Christian Zibreg on Aug 10, 2016
Bloomberg threw its weight today behind rumors that a next-generation MacBook Pro would have Touch ID and an OLED touch strip with programmable shortcuts replacing the function key row, among other features first predicted by KGI Securities analyst Ming-Chi Kuo. Author Mark Gurman now writes for Bloomberg that the new MacBook Pros represent “the most significant upgrade” to the lineup in four years with the updated, thinner notebooks offering more powerful graphics processors “for expert users such as video gamers” and design features like a smaller footprint, thinner appearance, a bigger trackpad and more. Read More
By Christian Zibreg on Aug 3, 2016
The Apple Music service has expanded to Israel this morning, allowing users in the eight million people country to sign up for the music-subscription service in exchange for 19.90 ILS per month (about $5.2) for individual accounts. A family of six can subscribe to Apple Music for 29.90 ILS, or about $7.81.
A free three-month trial is available as well.
The news comes 24 hours after the news gathering organization Bloomberg announced that its radio service is now available on Apple Music in over a hundred countries. Read More
By Christian Zibreg on Jul 28, 2016
Apple’s rumored electric vehicle project has shifted its focus towards autonomous driving systems although that shouldn’t be interpreted as Apple abandoning efforts to design its own vehicle, Bloomberg reported today.
After bringing former hardware chief Bob Mansfield back from retirement to run its Project Titan initiative, Apple has now hired BlackBerry and Ford talent to help perfect its secret self-driving software. Read More