Although Apple managed to surprise investors with better-than-expected iPhone sales, some observers see a more daunting future for the flagship Apple smartphone.
Apple's global smartphone marketshare may have fallen by some estimates to as low as fourteen percent amid increasing pressure from rivals seeking higher margins and more sales.
Strategy Analytics describes the iPhone being "trapped in a pincer movement" between Android cheapos and high-end monster phones with five-inch screens. In other words, as iPhone competitors that churn out inexpensive handsets increasingly march toward the mid-range in hopes of gaining more profit, Apple's high-end rivals are now moving toward the middle, seeking increased sales...