
TheNextWeb points to Millard Brown’s 2012 Brandz Top 100 report — an annual study that calculates the brand value of the most popular companies in the world by combining their financial valuations with consumer loyalty and appeal.
As you’ve probably already guessed by now, Apple came in first place with a brand value of $183 billion. This was enough to finish ahead of IBM, Google, McDonalds and Microsoft, who finished in 2nd, 3rd, 4th and 5th place respectively… Read More












