Xiaomi launching sub-$200 smartphone with 5.5″ screen & 13MP/8MP cameras on February 28

By , Feb 22, 2017

Chinese gadget maker Xiaomi Technology, also known as the Apple of China, has sent out invitations for a media event to be held on February 28. The company is expected to announce a new entry-level handset rocking a 5.5-inch AMOLED screen, a thirteen-megapixel camera out the back and an eight-megapixel selfie camera out the front.

The phone is expected to be priced at 1,299 yuan unlocked, or about $190. Additionally, Xiaomi is likely to unveil a pair of in-house developed CPUs at the event, DigiTimes says.

Codenamed Pinecone, Xiaomi’s new CPUs are being developed through its subsidiary Beijing Pinecone Electronics, a joint venture with Leadcore Technology set up in 2014.

They’re developing two CPUs, the V670 and V790.

Similar to Apple’s A10 Fusion system-on-a-chip in the iPhone 7 series, Xiaomi’s V670 CPU is said to sport four high-performance Cortex-A53 cores and four Cortex-A53 low-power cores, paired with an ARM-based Mali-T860 MP2 GPU.

The chip will be manufactured on a 28-nanometer process.

The flagship V970 chip should include four Cortex-A73 cores and four Cortex-A53 cores, paired with a Mali G71 MP12 GPU. That piece of silicon should be built on Samsung’s ten-nanometer process, but it won’t be available until the end of 2017.

Market research firm Canalys recently said that Apple in the fourth quarter of 2016 lost the fourth place to Xiaomi in China’s booming smartphone market. Xiaomi shipped a total of 51.4 million smartphones, a 21 percent year-on-year decline.

While its market share in China decreased from 15.2 percent in 2015 to 10.7 percent in 2016, the lowest since 2013, Apple also lost ground after selling 43.8 million iPhones in China throughout 2016, an 18.2 percent year-over-year decrease.

Even though both firms experienced declines in the 1.33 billion people country, Xiaomi became number four in the China smartphone market while Apple fell to fifth place.

Xiaomi recently lost its Vice President of International, Hugo Barra, who was previously Google’s high-profile senior executive in charge of Android before joining the Chinese handset maker in August 2013.

On Barra’s watch, Xiaomi turned India into its #1 international market with $1 billion in annual revenues, faster than any company in India’s history, while expanding into Indonesia, Singapore, Malaysia and more recently 20 other markets including Russia, Mexico and Poland.

Barra now heads Facebook’s Oculus and virtual reality teams.

Photo: Xiaomi’s Mi Note phablet.

Source: DigiTimes

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  • SpideyRules

    Did I miss in the article where it talks about which OS this will be running?

    • Vince Reedy

      Android of course

      • SpideyRules

        I take it you know of no other mobileOS’s other than iOS or Android…

        (Hint: There’s more out there.)

      • Nevertrending

        Not if they actually want to sell phones. I am happy these devices are getting stronger to give Ubuntu the growth it needs to become a real hub on a 5″ screen, but iOS and Android hold such a huge % of market share that no other OS will matter unless it manages to wow and outperform the crowd

      • SpideyRules

        There’s plenty of other OS’s running on different mobile devices in other parts of the world.

      • akhter rasool

        yes you are right UBUNTU can be better but in front of market share they can not develope

      • Javier Lopez

        I’m genuinely curious which OS or OSes you speak of that you seem to be interested in? And are they relevant?

      • Mr.Coolfreak

        I think he’s talking about android versions

      • Mike

        He is probably talking about MIUI… Android and iOS aren’t the only OS on phones… That phone will most likely run MIUI which is a really good OS since its simple yet lets you customize.

      • mickey

        Isn’t MIUI still based on android?

      • Rolf Bause

        MIUI isn’t an OS. It is – like the name suggests – an UI (granted, with some extra functionality and extra apps of course). But still, it runs on top of Android. Is that so hard to understand?

      • Vince Reedy

        I know there are other OSs in the market, but Xiaomi devices run android historically unless they’ve developed or decided to run another.

      • SpideyRules

        I didn’t know they had. Until this article, I had never heard of this developer. Just saying though that that information seems relevant enough to be in the article.

        I may really look at this for possibly switching off of iPhone….

  • malhal

    Meanwhile Apple releasing a $1000 phone

    • BlackPantherK

      They really should consider reducing the prices instead of increasing. Here in Europe People buy Samsung or other Android phones because paying 900 euro’s for a basic 7 model just doesn’t justify the price.

    • hkgsulphate

      Xiaomi does lots of monitoring over their phones which the CCP supports them.You may say CIA does the same, but CCP does all this for just strengthening their regime