Apple Music ranked highest in J.D. Power Streaming Music Satisfaction Study

By , Sep 28, 2016

jd power apple music

Apple Music ranks highest among customers in the just-released 2016 J.D. Power Streaming Music Satisfaction Study. The high profile marketing research firm says the 1-year old streaming service beat out veterans like Pandora and Spotify in 3 of the 6 measures in its study, and first overall.

“The streaming music customer experience appears to be affected by a number of dimensions, including paid vs. free streaming, device choice and content selection,” said Kirk Parsons, senior director and technology, media & telecom practice leader at J.D. Power. “The key to success, however, is increasingly becoming how well streaming music brands create a viable music ecosystem that can not only support multiple types of devices, but also facilitate listeners’ social sharing and following of playlists with others.”

The 2016 Streaming Music Satisfaction Study is based on responses from 4,482 customers, taken from June and July 2016. At its September iPhone 7 event, Apple announced that it now has 17+ million Apple Music subscribers. The standard service costs $10/month, but a free trial is available.

Source: J.D. Power

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  • Chris Wagers

    Love the new improvements to

  • Cristian Meneses

    I have to say that Apple Music has improved a lot since its release. I still feel that it is falling behind Spotify on playlists.

  • Rowan09

    What about tidal? I used the free HIFI promo and cancelled. You need wifi or the greatest of signal for Tidal to work properly.

  • Julio M.

    It may just be me that can’t find it, but is there a way to alphabetically order playlists on iOS? I’ve done it on my Mac but that doesn’t get reflected on my iPhone.

  • QP


  • basilis

    UI suffers big time, but algorithms for suggesting music in custom radios are just great.