iphone7 pre-order apple store app

iPhone 7 and iPhone 7 Plus pre-orders go live at 12.01am PT Friday morning, and as always, first come will be first served as supply is expected to be limited during the first few weeks. But fear not, because we have a few tips on how to make sure you get your pre-order in as fast as possible to put all the chances of getting a new iPhone on day one on your side.

Use the Apple Store app

Historically, the Apple Store app has been much more reliable than the website itself. I personally encountered caching issues on Apple.com before where the pre-order page was live, yet my browser was still caching the version showing the Apple Store was down. In contrast, I, and many other people were never let down by the Apple Store app, which can be downloaded for free from the App Store.

Log in, then update your primary payment and shipping info

You have the Apple Store app on your phone, great! Now you must make sure that you are logged in using your Apple ID, and that you update your Primary Payment and Primary Shipping information. To do so, navigate to the Account tab from within the app and double check your payment and shipping details. This alone can shave a few seconds or minutes off of your pre-ordering process.

Know what you want to buy and mark it as Favorite

If you don’t know what kind of iPhone you want to buy, then you’d better figure it out asap. Once you do, go through the buying process by selecting the model, carrier, finish, and capacity in the Apple Store app, then save your pre-order as Favorite by tapping the Heart icon. When time comes, you can quickly access your favorites from the Account tab of the app. No need to go through the whole process again. You just saved yourself a minute.

Make separate purchases

In the eventuality that you’d be buying two or more devices, I suggest securing at least one first, and make subsequent purchases under separate orders. Once again, the goal is to minimize time spent securing an iPhone. Adding a second iPhone to your order could make you lose precious seconds that could end up putting you on back order. Been there, done that. While we’re buying two new iPhones as well as one Apple Watch in my household tonight, they will all come under separate orders. 1. My iPhone. 2. My Apple Watch. 3. My wife’s iPhone. Please don’t tell her that though…

Pay using Apple Pay

If you have a Touch ID-enabled device, then your best bet is to pay using Apple Pay. Because you don’t have to enter any credit card number or verification code, this is the fastest method of payment.

Have a backup plan

I really want the iPhone 7 in Jet Black with 128GB of storage, but there are chances that it will already be out of stock by the time I make my pre-order. This is why I have a back up plan, and that back up plan is an iPhone 7 in Black with 128GB of storage. Same phone with a different finish. Worst case scenario, I’ll order that one and maybe try to return it to Apple later on to swap it for the model I actually want.

Familiarize yourself with the buying process

If you haven’t bought anything from the Apple Store app recently, it would be a good idea to go through a dummy buying process. Select anything in the store, add it to your Favorites, add it to your bag, and go all the way till you’re being asked for payment. Again, we want to minimize surprises, and the best way to do that is to make sure you know your way around the app.

Be prepared for the worst case scenario

Having done that for many years now, I know that you must be ready for the worst case scenario. For us, the worst case scenario could be that the Apple Store app won’t refresh, or that our payment method is not accepted. For that reason, I suggest you get your iPad, or computer in front of you as well as one credit card, just in case. Doing so, you’ll have something to fall back onto should the app or your payment method be acting up.

What are your tips?

Do you have some tips of your won? Please make sure to share them with us in the comments section below.

  • Jeremy Spencer

    Will you be able to reserve them in-store? That’s what I was hoping to do but I am unaware if I can do that again this year.I rather not stay up until 3am my time to find out I can’t reserve one when I have classes in the morning

    • Jerry

      HIGHLY doubt it. best bet is setting your alarm reserving it and going back to bed

  • William Melendez

    You nailed it with the tips. If you are at home and planning on using wifi to order, reboot your router couple hours before you order, just to be safe lol.

    • Jaleon

      omg a little too much xD

      • William Melendez

        I really want that jet black iPhone. Can’t you tell ?

    • JulianZH

      call your internet provider and confirm with them to make sure there arent any “network maintenance”

      • William Melendez

        Lol. Now that’s a little too much. Haha

  • Tommy Gumbs

    I work in Spain but I am from the U.S. Can I order it online but have it shipped to Spain, or an Apple Store there?

    • :D

      You need a US address – it doesn’t matter where you’re from

      • Tommy Gumbs

        I do have one. I live in both countries..but that doesn’t matter I suppose. I return to Spain on the 13th. I guess I will have to wait.

    • disqus_raAycvFxUp

      Most likely not since it’s not an address in the USA.

  • Christian

    FYI this won’t work for people on the iPhone upgrade program

    • Tony Trenkle Jr.

      What if you’re applying for it for the first time?

      • Christian

        That I’m unsure about. I’m on he upgrade program from last year and it won’t let me get to the customization step.

      • Tony Trenkle Jr.

        It looks like its letting me go through, it just wont let me continue because its not available yet.

      • nova voter

        How long does the enrollment take? They could freaking sell out while you’re “enrolling”.

        I’m asking seriously because I’ll want to upgrade next year.

      • nova voter

        nevermind. just read up on the program, and just paying up front makes more sense for me.

      • Tony Trenkle Jr.

        So you’re gonna pay the full price? This does include Apple Care and I do wanna get on plan where I can upgrade every year so to me its worth it.

      • nova voter

        Yeah full price with AppleCare. I keep my phones pretty pristine, so I’ll sell it next fall and make back some of my money.

    • p1noyako

      You’re too excited to apply since its still unavailable lol

  • askep3

    Smh wife is last priority lol

    • Arcilius

      you just made my day

  • askep3

    I have to pre order my iPhone through T-Mobile, but what do you guys expect he demand will be for the Apple Watch series 2? How fast will the initial shipments sell out, and how long did it take last year?

  • nova voter

    Are airpods going on preorder sale tonight, too? I know they’re not coming out until later …

    • nova voter

      you know, since the kanoas I preordered (read: got scammed) about a year ago still haven’t shipped.

    • No. AirPods will be available in October. No official date yet

  • craig

    can anybody tell me what time in the uk it will be ready to preorder?

    • triggerhappypunk

      It’s available for pre-order starting at 12:01AM Pacific time. I believe UK is 8 hours ahead, so I’d say maybe it’s available at 08:01AM in the UK?

      • craig

        ok ill keep my alarms round that time 🙂 thanks

  • AOGV

    Your wife deserves better then that lol

  • sam

    I am ordering phone for my wife. We are on ATT next with family. I am not the primary member. But I have all the required info (like login and ssn) . Now do I need to login to apple store app using my wife’s apple ID ? or can I use mine ? and I will be doing it on my phone.

    • Casey H.

      From my experience you just have to do the “check for upgrade” on the Apple Store app using the att credentials. I think the Apple ID can be anyone’s, it’s just for the payment and order. In fact I have ordered for multiple family members for the last few years, and have 4 to do tonight. I do them all on my Apple ID.

      One tip is that they will only ship to the billing address on file with AT&T, so make sure it isn’t a PO Box, or if you need it to go somewhere else like I do, change it before crunch time.

  • Desktop Apple store is down 🙁

    • Rowan09

      On the phone and Apple Store app is also down.

      • They must not want us to have our pages pre loaded..

      • Rowan09

        Exactly. I was just about to do the same thing.

      • I think their clocks are broken at Apple lol. 12:10 still nothing. Sucks because I have to leave for work in two hours.

  • Gabriel Diaz

    What do we do if we are on the Jump! On demand program for T-Mobile?

    • Rowan09

      Should be able to order on the T-Mobile website.

      • Gabriel Diaz

        I called customer service and they said only doing trade ins

      • Rowan09

        Got you.

  • Unfortunately I’ll be travelling on the day of release and for a full week after that date, so I won’t make it into the first wave of orders. How long does it usually take for the second wave of stock to ship? I’m guessing ~3 weeks?

  • Jerry

    Damn, out of all nights im super tired today and I’m always up till 3-4am EST with no problem. But of course tonight im struggling to keep my eyes open at 11pm

  • Xee

    I want to see it (plus) in the flesh before ordering, especially the two blacks.

  • John Smith

    Targets gonna have the new iPhones. Jet Black’s just too good

  • Bam Bam

    Verizon’s website now has a banner saying you can trade in certain iPhones for a free iPhone 7 but has no other info. Has anyone heard the details of this offer?


    My go to is the app 1st but have the webpage ready for refresh as my back up, and another tab with my providers website open and logged in as a last ditch effort.

  • Alberto Espinal

    I tried to order the one from Verizon that has both CDMA and gsm and unlocked pay full price and it still ask me for my phone number which of course is a TMobile number, damn it!!

  • There will be still group who can’t get iphone as expected

  • buy it from your carrier… I got mine from verizon and am getting it 2 weeks faster then a buddy who bought it from apple directly hitting refresh as midnight

  • Isaac Oz

    Reading this for the iPhone 8 xD

  • janiemn

    If you already have your payment info set up under the acct info in the Apple Store app, how does setting up Apple Pay help any further? I mean if the cc # is set up under account, it won’t ask you for your cc # anyway will it? I don’t have Apple Pay st up so that is probably why I don’t understand how it will help further – honestly? I just want to be ready for the 8 so I do want the fastest way to preorder. And let’s say you did set Apple Pay up, it needs a passcode I know so wouldn’t it possibly slow down things if it locks you out up and you have to enter your code to get into your iPhone etc?!