iOS 9 adoption is stalling amid slowing iPhone sales

By , May 12, 2016

iOS 9 adoption 84 percent

Last time we checked, iOS adoption rates stood at 84 percent of iPhone, iPod touch and iPad devices that were detected as running iOS 9. Moreover, eleven percent of hardware was on iOS 8 and the remaining five percent of devices used iOS 7 or older editions of Apple’s mobile operating system.

These stats were valid as of a little more than two weeks ago. The new numbers Apple just posted to its App Store dashboard for developers, however, paint a not-so-rosy picture for iOS 9 adoption.

According to App Store device logs, the latest set of figures has not changed the slightest bit, or has not changed enough to move the needle versus two weeks ago.

(Expectedly) slowing iPhone sales

As measured by the App Store, the same portion of devices were on iOS 9 (84 percent), iOS 8 (eleven percent) and ‘Earlier’ (five percent) on May 9 as they were on April 18.

This might indicate two things: either the remaining crop of iOS 8 users are not interested in upgrading to iOS 9, or iPhone sales are falling (and we know they are). It’s probably both—iPhone sales are extremely prone to seasonality so folks tend to hold off on upgrading to the latest model the closer we get to the next model launch.

Fun fact: we’re likely just four months away from an ‘iPhone 7’.

Source: Apple

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  • TJ

    Im getting a little tired of seeing post about how Apple is sucking right now. I wonder why investors think Apple should be selling trillions of iPhones a second, not everyone’s going to upgrade at the rate they want them to.

    • Legend

      In a growing market their sales should be growing at the rate of the market minimum. If not, company is crap and you should start short selling them now. They are on the path to bankruptcy unless they make some SERIOUS changes. Every Apple product since 2012 has been utter crap… really? a $1299 Macbook with crappier specs than the $999 Macbook air? What about that crappy iPad Pro that isn’t pro at all… lol. Come on man. They are going downhill and everyone knows it. I see Apple’s stock going down to $30 a share 😉

      • TJ

        HAHA “They are on the path to bankruptcy” your insane, even before 2012 there products were still at a premium price; If you want to talk about something being over priced with crap spacs look at the $2600 Surfacebook microsoft is comparing to the $1300 macbook pro 13inch. I can’t even take your comment seriously by the way your calling literally every Apple product crap, your probably some Microsoft elitist talking out your ass.

      • Legend

        Another idiot. Finance guys think different. If you’re not growing, you’re failing… If you’re not growing at the projected rate (which is carefully calculated by various financial and statistical models) you have an issue in your business and it may be a turning point that there is no value in the company to generate a return on equity…

        At least the surface book can be used as a actual workstation…

        I have a Macbook Air btw. Works like a charm, as well as an iPhone 6S and an Apple watch. your comments are invalid. You say their products are at a premium? iPad pro (which is really just an iPad) will cost you a minimum $1200 for the device all accessories included… really, $1200 for an ipad that can’t even run the full version of Photoshop? come on, can’t even replace a $200 laptop. lol. Then they introduce a Macbook with a MOBILE processor and then have the nerve to charge $300 more than the Air? lol.. Tim is an idiot. I bought my i7 8gb of ram Macbook Air for $1249… Still $50 less than the base model of that Macbook crap.

        Apple is losing sales across the board, except on the Apple Watch 🙂

      • TJ

        You act like Apple has been going down the crapper for years it’s only been a couple of months, every company has there hiccups that doesn’t mean there going to go bankrupt. By the way I said “THEY SELL THERE PRODUCTS AT A PREMIUM PRICE” How do you justify the Surfacebook as workstation??? You have to spend at least $3200 to get anywhere with that and I believe a spect out 15inch Pro cost less than that, plus you don’t know what Apple has in store for the iPad Pro or what kind of apps Apple could write for it, it s a first generation product just like the iPhone 2G. Remember the iPhone 2G was about $599 with no App Store. The Apple Watch… I wasn’t even dumb enough to buy that, you say Apple isn’t losing sells on that, I remember about a month ago when they starting to bundle the Apple Watch with the iPhone

  • Rondog

    I for one should have stayed with my idevices jailbroken instead of upgrading to ios 9, but that was my mistake thinking we would get a jailbreak soon, which hasn’t happened. We should be able to downgrade whenever we want, obviously that’s never going to happen in our lifetime. Especially with Apple stalling with ios 9.3.2, because they know that we would probably get a jailbreak as soon as the public version came out. But that’s apple for you, REAL Aholes.

    • Rowan09

      They’re a holes for patching holes? You could have upgraded from IOS to 9.0.2 which had a jailbreak

  • n0ahcruz3

    apple news like this makes me smile. Not because i dislike apple but more like they(apple) will realize that they need to step up with their game because other companies are catching up(or have already caught up) with design, specs etc. whether you like it or not specs matter. And with all the leaks that are popping up, the 7 might only slow the bleeding. They thought 6s will continue the upward trend that the 6 left of, however that wasnt the case. People bought the 6 because of the screen size. And they were blindsided by it, 6s sales were not stellar compared to 6. Now their stocks is being hammered.

    • Rowan09

      But they are leading in profit and sales. Apple iPhones are not inferior spec wise to any phone right now though so I’m not seeing your point. This has nothing to do with people leaving IOS, it’s about people not seeing a reason to upgrade every year and especially since 2 year contracts are gone, this is no surpruse.

      • n0ahcruz3

        You’re funny dude

      • Rowan09

        They’re bubble is about to pop means what exactly? What distortion field the one where they made 51 billion and you say the bubble is about to pop?

      • n0ahcruz3

        You are what they call an “apple bull” lol

      • Rowan09

        Do you even know the stock market at all? 51 billion means nothing to investors who told you that lie? What do you mean by the bubble is about to pop if you’re not saying they are doomed?

      • n0ahcruz3

        Lmfao im done talking to you, thanks for making me laugh tho

      • Rowan09

        I like the tactic. When you don’t know you just leave. Later.

      • n0ahcruz3

        Alright if you’re truly following Apple’s stock market, tell me what you know, how much market cap have they lost since the earnings call? Whats your take in all of this?

      • Rowan09

        It’s actually been going lower way before the earnings. When people panic about a profitable company it’s time when you look to jump in not leave for the most part. If the share price goes down, of course the market cap will also go down because it’s the market share outstanding multiplied by share price.

      • n0ahcruz3

        Lol says the one who said iPhone was 13 years old.. Anyway u didn’t answer my question how much market cap they shed since the dismal earnings.

      • n0ahcruz3

        I even sent u a picture of an att&t Ad about buy 1 get 1 for iPhone 6s. And it’s not just for samsung devices. And u didn’t even respond to it lol

      • Rowan09

        Huh. Go and show me the deal on iPhone 6S or anyone buy 1 get 1 free deal from Apple? Better yet show me on a new released flagship device where they have such a deal? AT&T is offering the deal not Apple, Samsung was giving away S7’s on launch with a VR. While I have no problem getting a free phone it was a desperation move on their part, but I’m fine with what they did.

      • n0ahcruz3

        Lol same crap buy 1 get 1.. That means carriers have alot in stock lol oh when did apple offer buy 1 get 1? Never.

      • Rowan09

        So must have been the same logic for the S7 at release then. Exactly Apple gets their money while AT&T is selling it at a lost to gain customers and recover the funds. The huge difference is the 6s is 7 months old and people are waiting for the 7 for the most part while the S7 was just released and giving them away.

      • n0ahcruz3

        Lol u missed the point that iPhone sales DECLINE FOR THE FIRST TIME IN IPHONE HISTORY. Even before when people are waiting for the new iPhone, sales of the handset never went down. Even tim cool himself didn’t expect that much decline. Tim Cook im sure u know who he is. Lol

      • Rowan09

        I didn’t miss anything. You think Tim Cook didn’t know huh? There will always be a first time. Samsung went through it and Apple was bound to go through it. There is barely any news here because as I said Apple is far more profitable than all of them by far. I don’t know how much and I don’t care, but as I said it’s the share price multiple by outstanding shares.

      • Legend

        As a major in Finance… I can already tell you know nothing about shareholder value.. they don’t give a flying flip about how much revenue they are brining in if sales are declining on the very product that brings in most of the companies revenue… lol. Stick to baking cookies in the oven.

        That’s like a car dealer with declining car sales… what does that tell you? lol If they don’t change something, they will be bankrupt is what that means….

      • Rowan09

        Bankrupt who Apple? Dude pay more attention. Tell me who predicts how much shipment or sales Apple will get Apple or “the experts”? How many times has Apple proved “the experts” wrong? I can predict that every company will have a decline in sales for any product released at some point. I guess Microsoft is in trouble because of declining Windows computers. Dude give me a break. Stop sleeping in class.

      • n0ahcruz3

        Oh look apple shares is at 90 per share a 2 YEAR LOW. Clearly investors and analysts doesn’t share your enthusiasm. Lol

      • Rowan09

        You think Apple is doomed then? How many millionaires or billionaires selling all there shares? I want them to go lower so I can jump in.

      • n0ahcruz3

        Did i mention “Doomed”? Lol you’re funny

      • Rowan09

        Tell me the company innovating in terms of smartphone? I have the Note 2 and the Note 4 is minor upgrades. I own the S7 Edge and from the S5 it’s minor upgrades just like Apple. Every company is doing evolutionary upgrades, Samsung is not doing anything different than everyone else.

      • Mike

        uhhhhh… Please look at Note 4 to Note 5 🙂 Also the S7 Edge from the S5 has a lot more than just minor upgrades which means you probably don’t own a S7 Edge…

      • Rowan09

        I owned a S5 Active which has about the same size battery as the S7 Edge so battery improvement isn’t that huge to me. My wife owns the S6 Edge which she kept after receiving the S7 Edge in the mail which I end up selling for less than asking price. I own a S7 Edge because it was a buy 2 get one free deal with 2 VR headsets. The screen resolution is the same on the S5 to S7, battery life is basically the same coming from the Active, water resistance was already on the Active. The only difference really is the Edge on the Edge devices. All I’m saying is those are minor software upgrades and if Samsung wanted to they could add some off those software tweaks to the S5 and it would be just fine. I own a Note 2 but my friend with the Note 4 said it’s basically the same device.

      • n0ahcruz3

        He’s just another Apple fanboy that thinks Apple it the best ever and that they can never do wrong lmfao

      • Rowan09

        Huh? Never do wrong when your speaking about financials? They are the most profitable so by your logic everyone else must be failing.

      • n0ahcruz3

        So whats your take in all this? You never answered my question. Lol

      • Rook HD

        don’t care about specs. But the truth is in real life use, iPhone always feels smoother than android when it comes to the OS or the apps. Thing is iPhone is BORING as hell since they do incremental upgrade, especially with the iphone 6s. Please do some true innovation, Apple. Not live photo or crap like that.

      • Rowan09

        Give me a true innovation on a current flagship device that’s new? If the iPhone 8 is as rumored it should be interesting. The iPhone 7 seems like a minor upgrade until the 8 but maybe Apple has a surprise for us. I would also like to see a redesigned IOS for IOS 10.

  • CAIO MARIZ®

    “The new numbers Apple just posted to its App Store dashboard for developers, however, paint a not-so-rosy picture for iOS 9 adoption.”
    Are You crazy???
    It’s one of the best performance iOS has ever seen during May,
    only iOS 7 was a little better in May 2014

  • Blip dude

    Okay, what do you expect?? There’s at least another 4 months until the next iPhone release, and others are enjoying their Jailbreak where they are currently at. Also, is it really that hard for developers to support iOS 8 & 9?? Yup, that’s a serious question.

    I know this post is more for developers but I’m not seeing the point of constantly updating this especially when there is no update. Let me guess, you guys are going to report that iOS 9 adaptation went up 1% in 2 weeks. Not exactly anything to get hyped about there.

  • John Smith

    I’ve slowly stopped depending on Apple’s default and up to date software because of how buggy it’s becoming. Apple really needs to step up their game and stop hiring inexperienced “programmers” who can’t even create a hello world app without messing something up. The problems of the platform are only increasing with each update. These are the problems I have with various aspects of iOS.

    Mail:
    – at times refuses to refresh
    – no way to organize mail in preferred style
    – very slow at push notifications
    – Alternative: Spark
    Music:
    – at the mercy of iTunes
    – near impossible to migrate computers without risking losing your entire Music library over one song
    – Alternative: nPlayer (more control over music, video, documents, playlists, and have access to computer documents over UPnP)
    iCloud:
    – literally useless with mobile
    – constant errors with syncing
    – really? 5GB total for free? MEGA offers 50GB.
    – annoying messages and controlling behavior
    – Alternative: MEGA, Google Drive, DropBox + iFile/Filza
    Safari’s download/open in app:
    – broken
    – very, very limited
    – it takes a toll on Safari’s performance
    – Alternative: Download manager app + iFile/Filza
    Swipe Selection:
    – very irritating to use with force touch
    – only way to properly select text on websites because the regular text selection doesn’t even select properly anymore
    – Alternative: SwipeSelection from Cydia (still doesn’t fix the text selection issue)

    This is only just the beginning, and very shortly described. I wish the company enforced the same perfectionist attitude Steve enforced before. Too much lenincy and okaying minor issues without properly tackling the problems should not be tolerable in a company which strives for a reputation of being flawless. The “it just works” is a thing of the past. I’m sure others have many other problems with iOS that I haven’t listed.

  • Rondog

    Rowan you’re correct, but that’s exactly what I’m talking about, Apple keeps coming up with these little insignificant upgrades that even the great hackers we know have been surprised at these little patches as if they are doing it on purpose to avoid the next jailbreak. If you’ve kept up with the guys on youtube I’m sure you’ve heard them say to that effect. Yes I was on the ios 9.0.2 jailbreak and lost it exactly for believing that Apple would soon stop jerking us around and finish with 9.3.2. I think they are just stalling until they come out with ios 10, and as the saying goes, HERE WE GO ALL OVER AGAIN. As for me no more upgrades after the public release of 9.3.2. To hell with ios 10.

    • Rowan09

      Lol without even knowing what IOS 10 will bring to the table? It’s not Apple’s priority to leave patches for a jailbreak. If they did and someone information got stolen, they would just sue Apple. With Google since Android is open source it’s a little different.

      • Blip dude

        I would say that personally it isn’t even that. Honestly, iOS 10 may bring great things to the Table, but let’s face it, Every single smartphone has its days number from the start.

        So I either have 2 options of dealing with the Planned Obsolescence here, keep updating my phone until it becomes unusable, leaving me with either having no usable phone or upgrade. Or instead stick with the early firmware the device was designed for (in my case iOS 9.2 and 9.3), and have the device running smoothly until I finally to upgrade. I decided to take the latter route and just leave my iPhone 6S Plus on iOS 9.2 until I finally decide its time to upgrade.

        As far as the iPad Air 2?? That I’ll see what iOS 10 really has in store. I love the hardware, but what’s the point when the OS is keeping the hardware from reaching its true potential.

      • Rowan09

        Got you. Yeah the power of the iPads are being crippled by IOS.

  • Mark S

    How is 84% not a rosy number? What’s the highly fragmented android world look like?

  • Guy

    People are not buying new iPhones because there happy with what they have. You text, upload pictures to social media, and try to find the phone icon on your home screen. This is what the world has come too.

    • Rowan09

      Exactly. People barely use the full potential of there devices.

      • TJ

        Thats an understatement, people just buy these phones because its what everyone else is doing, I use my iPhone 6splus to its full potential.

  • Rowan09

    Never said it did. Who decides what’s best in electronics? For example the PS4 is more powerful than the Xbox One but some people still say the Xbox One is better maybe because they like a certain game, etc. I own a S7 Edge and I can put it next to my iPhone and won’t think it’s better at all. The screen of course is sharper (but Amoled is very over saturated for my liking) and the camera focus is also faster. Other than those 2 things it comes down to like Android over IOS. All Android flagship devices are similar with minor tweaks and upgrades, so in the end it’s preference in one OS over the other. I prefer IOS and love it more when it’s jailbroken. Does that mean I hate Android no, I like it too but the Playstore is just a mess and some minor things like spotlight search, iMessage, FaceTime Audio/Video, being able to click on a tracking number in the mail app straight to the web, force touch, etc. I wish Apple would allow file system access to your iPhone and make a developer addition where you can jailbreak it at anytime at your own risk.