iTunes 12.0.0.97 Beta (Music)

We’re nearly halfway into the first month of 2015 and yet no free songs have appeared on iTunes, leading Business Insider to wonder whether Apple has killed off the promotion for good.

Conceived as a promotional vehicle to drive sales of music downloads and expose music lovers to new songs, Apple’s “Single of the Week” promoting launched a decade ago, back in 2004 (three years after the launch of the iTunes Store).

The promotion has been running ever since, giving out free music every week on iTunes up until the start of 2015.

There used to be a link in the right column in desktop iTunes labeled “Free on iTunes,” but it can no longer be found. Additionally, performing an iTunes searching for it does not yield any useful results.

According to a post over at the Apple Support Communities forums, one user wrote that an Apple employee confirmed to him that the promotion has in fact been discontinued.

itunes-single-of-the-week

I was able to confirm that the promotion has not appeared since the beginning of 2015 on the US and UK iTunes Stores. Please let us know down in the comments whether or not “Single of the Week” is still available in your market.

Curiously enough, Apple last month ended the ‘12 Days of Christmas’ promotion which for six years straight used to joy customers in the UK and US by giving away iOS apps, music, films and books over the twelve days following Christmas Day.

Apple did not return my calls seeking comment.

Source: Business Insider

  • apple doesn’t give a shit about what we want.

    • TJ

      If Apple gave consumers what they want then we’d end up with some pretty terrible and backwards products. Sacrifices have to be made in order to make a better and more forward thinking product.

    • The problem is Apple can’t please everybody so they’d rather please nobody. You’d think a U2 album would be a perfect gift, apparently not…

      Rather than deal with people whining about how bad they think a particular gift is whose sole intention is making a fuss and causing a shitstorm they’d rather just not give anyone free stuff anymore…

  • Tony Trenkle Jr.

    Basically Apple doesnt wanna give stuff away…unless of course its a U2 album that no ones wants! 🙂

  • Franklin Richards

    Apple is getting awfully stingy. Maybe their new UFO HQ has blown their budget.

  • Mohammed Sahib

    I didn’t know Apple could get more greedy. But as always life proves us wrong. Soon App of the week will stop.

  • Fajr Lodhi

    Next will be free app of the week!

  • Daniel Reinecke

    I got german and canadian acc’s .
    in both contrys are are singles of the week .

  • The_Kingfish

    First the 12 Days of Christmas gone and now this.

    Thanks, Obama.

  • Gervaas

    Disappeared in the Netherlands as well.

    I used to dicover many new artists there. Without the single of the week I would not have been enjoying artists like London Grammar, Geppetto & The Whales, Chantal Acda and Broken Bells and more by now.

  • Tierni

    I will miss the free songs. I’ve been able to discover new groups with this method. If I didn’t think I’d like a song, I wouldn’t download it, but for the most part, I’ve really loved every one I did, especially the alternative songs.! So sorry the opportunity is gone! I’ve been looking over the last few weeks, so, oh well, at least now I know what’s up.

  • Kate D

    It’s no longer available in Canada either. I see a comment below saying it was available in Canada 5 days ago for him, but it’s not been available to me since the free Christmas downloads (which were up for more than a week).

  • Stephanie Choice-Farkasdi

    SO sad! I cannot wait until something better comes along and I can be rid of Apple and Apple products for life! They’ve gotten SO much worse since Jobs’ death. At least HE cared about customers and what they wanted. I knew the quality of the product and customer service would plummet after his death… and it’s really too bad, too. Because I’ve invested SO much money into their products. Now I’m willing to just walk away…