The iPhone 5c was such a failure that it was the best selling phone in Britain (don’t call it UK) during the month of August, not only outselling the Galaxy S5 by a large margin, but also the iPhone 5s.

Research firm Kantar has the exact numbers:

The iPhone 5c was the best selling phone in Britain in August with 8.9% share, outselling the flagship iPhone 5s with 7.6% and the Samsung Galaxy S5 with 6.0%.

iPhone 5c remains a misunderstood and underestimated device.