Ferrari WWDC keynote line (image 002)

Ferrari is one of the three CarPlay launch partners (along with Volvo and Mercedes-Benz) so we’re not shocked that a Ferrari sports vehicle has been spotted inside the Moscone West building and right in front of the keynote line.

With CarPlay in iOS 8 allegedly gaining support for wireless connections between the vehicle and your iOS device – and who knows what else – this could signal Apple’s desire to take CarPlay mainstream and perhaps announce during the keynote additional CarPlay features/partners, expanded CarPlay availability, in-dash aftermarket solutions and what not…

The image top of post Andre Souza shared on Instagram depicts a Ferrari inside San Francisco’s Moscone Center, where Apple’s keynote address is about to begin in less than two hours.

Here’s another look at it, via Harrison Weinerman on Twitter.

Ferrari WWDC keynote line (image 001)

Clearly Apple wouldn’t park a Ferrari at the front of the keynote line unless there were CarPlay-related announcements in the cards.

Following months of development, Apple in March launched CarPlay as a smarter and safer way to use the iPhone in your car.

Here’s the image showing the “other cars” I mentioned in the headline, via John Meyer.


If I had to guess, I’d say we’re in for some more CarPlay news in the form of additional lineup of vehicles/car vendors supporting Apple’s automotive platform.

The keynote is kicking off at 10am PST / 1pm EST.

On a related note, Apple’s services chief Eddy Cue joined Ferrari’s board of directors in November 2012.

We’ll be providing continuous live coverage of the event, along with analysis, summaries and relevant tidbits throughout the day.

  • Christian Mejía

    Why else would it be there…

  • Mini Apple Genius

    Wouldn’t it be funny if Eddy Cue just brought one in just to show it off?

    • Jason Baroni

      Yes, it would.

  • Jason Baroni

    Funny if Apple would present a car security system over CarPlay control. Just dreaming

  • Willie

    Imagine Tim Cook driving everyone speaker into the stage and says “Good Morning!!”

    • Siddharth Desai

      Tim Cook looks like a turkey.

    • Jason Baroni

      It could be epic. I remember first Tim’s keynote after Jobs when he was kinda shy and too serious. The keynote after that the guy turned into everyone’s cool brother.

  • Jeffrey

    Or Tim just couldn’t find a parking spot:P

    • Andrew Roth

      Lol he forgot to set his alarm last night.

      • Jeffrey

        Hahahah yeah:P

  • Domodo

    Leaked images! Yosemite! 😀
    Credit to 9to5mac!

    • Credit to Mashable editor-at-large Lance Ulanoff

  • Carplay sounds great, but I’m worried about its repercussions as far as the NSA is concerned.