Apple updates iAd Producer with ability to create full-screen banner ads

By , May 23, 2014

iAd Workbench (create campagin, MacBook Air)

It looks like the rumors were true. Apple last night released an update for its iAd Producer tool, which brings the app to version 4.2, with the ability to create full-screen banner ads for the iPhone.

The update also gives users the ability to upload Producer projects directly to iAd Workbench, reorganize folders in the Assets sidebar, and includes a number of other enhancements and bug fixes…

Here’s the full change log:

iAd Producer 4.2

iAd Producer makes it easy for you to design and assemble rich interactive content without any programming.This release contains a number of enhancements and fixes, including:

- Support for creating full-screen iPhone banners.
- Support for uploading iAd Producer projects to iAd Workbench.
- Folder reorganization in the Assets sidebar.
- Other fixes and improvements.

Today’s update is Apple’s latest move in its ongoing efforts to attract advertisers to its struggling iAd network. Earlier this year, it expanded Workbench access to include all Apple IDs—not just registered developers.

If you’re interested, you can download the latest version of iAd Producer for Mac here.

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  • Jonathan

    What’s next, ads before you can unlock your device? Super-dee-duper.

  • Framboogle

    Dear Apple

    Nobody wants this.

    Sincerely, everyone

    • Nicholas Oldroyd

      I want this, I’m a developer.

      Don’t you want my app for free while I can still make a living?

      • ✪ aidan harris ✪

        Exactly. You as a developer still make money from the advertisements and for people that can’t stand advertisements for whatever reason they can buy the full version of the app or disable the advertisements via an in app purchase of some sort. Everybody wins…

      • @dongiuj

        Nah, sorry, can’t stand adverts on my phone. If your app is good people will pay for it. This is why the App Store is cluttered with so many of pretty much the exact same apps made by hundreds of other developers and then just stick iAds on them for the quick buck. Make something people would pay money for.
        Sorry, I just disagree with the whole “use the customer’s phone for advertising” crap.

      • Framboogle

        I’d rather pay for your app than have annoying ads.

      • Falk M.

        Ads are one thing, full-screen ads are a whole different cup of nag.
        I’d rather have my apps ad-free, from the get go. Not with an IAP I have to >restore< manually and that doesn't get backed up to iTunes like the paid app.
        Other than that, you're free to offer two versions, but really… full-screen ads are HORRIBLE and nobody should use them anywhere.
        Bad customer experience big time.

  • mav3rick

    Google is the biggest inspiration…

  • justme

    please don’t!
    I saw the fullscreen ads on a Galaxy S4 of my friend and is really annoying :(
    hate that.

    • @dongiuj

      It’s already been on the iPad for about a year or 2 ago. I had an app that occasionally popped up full screen ads. Deleted it. It was a shame because the app was really good for me, just those damn stupid ADS!!!!!!

      • justme

        maybe his android has a virus, because whle he are on the “main screen” the Ads come to the full screen

      • @dongiuj

        If you mean the “home screen”, that could be one of two things.
        1. A virus
        2. He/she has installed a free tweak that pushes promotions/ads to the phone. ( I stay clear of these on my android )