iPhone 5c Blue Yellow

Now we know why Apple recently pulled its four years old iPhone 4 from store shelves in India, just a few months after re-introducing the handset to the 1.24 billion people market in January: according to a new report by an Indian newspaper, the Cupertino company is gearing up to launch its 8GB iPhone 5c in the country by early next month.

Apple’s mid-tier handset with eight gigabytes of storage will cost Rs 35,000/37,000 with a buyback offer, which works out to about $585/$618 in U.S. dollars…

The Times of India wrote Monday that Apple bets that the handset will help it gain share in the Rs 30,000-40,000 smartphone segment dominated by Samsung and Sony.

It is likely to be priced at around Rs 35,000-Rs 37,000 with a buyback offer that could bring this down to around Rs 30,000, according to four people who are local trade partners of the Cupertino-based company.

That would make it about Rs 2,000 cheaper than the 16GB version with a buyback offer.

In addition to competition, the handset should help improve Apple’s margins as the iPhone 4/4s used to represent the bulk of iPhone sales in India. The average selling price (ASP) of iPhones has dropped globally by $41 in the March quarter, down to $596.

Many analysts attribute the ASP drop to the January iPhone 4 relaunch in India and the iPhone 4s price cuts in emerging markets.

In this regard, the 8GB model of the iPhone 5c should “do well in India, since most consumers in India do not care much about the storage memory if there is a good price and deal,” a source told the paper.

iOS 7 teaser (iPhone 5c ad 007)

In March, Apple rolled out the 8GB iPhone 5c in emerging markets and select European territories where it had lost significant ground to Android. The markets where the 8GB iPhone 5c is currently available for purchase include the United Kingdom, France, Germany, Australia and China and fourteen other countries.

The handset is not available in the United States, a territory where Apple traditionally enjoys a dominating share of smartphone sales. The company publicly said that the handset is aimed at mid-tier markets where “LTE is becoming more established.”

  • Jonathan

    I can see the headlines now…
    2 GB iPhone 5d! (step down)
    only 2 cents!

    *fine print* Only 100 MB of actual free space.

    • Kenrick Fernandes

      LOL, don’t get it. Over here in India no one gives a shit about the 5c. Not even the retailers. The retailers themselves hate it and fail to promote it. Everyone i know here is busy buying the gold or white 5s.

  • sriram varadarajulu

    waste of time apple… people will only buy it if it is in the 20k to 26k range otherwise its nothing is gonna change :@

    • Yash Gorana

      True.

    • Sachin

      My friend bought iPhone 5c for 36,000. Maybe 8GB version will be priced at 30k at local dealers.

  • felixtaf

    Since when 600$ is cheaper for a 8GB phone that’s not a flagship model?

    • leart

      Definitely and the other side is that the value of 600$ is not the same in all the world, for some countrys its a big amount of money

      • felixtaf

        Its a big money even for people in US. 600$ for a 8GB 5c?

        Apple either shud lower their price in such countries (to match US price) or lower the taxes by making a deal with the Govt. Otherwise its another failure like the reintroduced iPhone 4!

  • jack

    indians are cheap

    • felixtaf

      Thank you. May God bless you abundantly!

  • Nathan

    8GB of storage won’t last you at all, even if you just have like a handful of apps installed. The OS will take up all the space.

  • Luism27

    even 16GB is not enough anymore!

  • n0ahcruz3

    Please dont buy this 8gb pos. If u really want a cheap smartphone that works. Moto G is the better buy.

  • mav3rick

    “8GB ought to be enough for anybody” on a $600 phone…