Samsung now selling 1 out of each 3 smartphones

By , Oct 29, 2013

galaxy-note-3

Although Apple sold 33.8 million iPhones during the third quarter, up from 26.9 million a year ago, South Korean Samsung continues to dominate smartphones on a global scale. The company sold more than 88 million smartphones during the same period, comprising 33.2 percent of the worldwide smartphone market, according to one market research firm.

Despite its uptick in unit sales, Apple’s share of the smartphone market for the quarter slipped to 13.4 percent, down from 15.6 percent – something that should be corrected in the fourth quarter, as sales of new iPhone 5c and iPhone 5s smartphones come into full view…

On Monday, Apple announced that while the quarter saw increased revenue of $37.5 billion versus $36 billion last year, profits of $7.5 billion was down a bit from the $8.2 billion reported for the same three-month period in 2012. Apple’s gross margin was around 36.5 percent to 37.5 percent.

Why?

Blame it on the rollout of two iPhones in one year, coupled with the increasing strength of older, less-expensive models.

For good measure, here are IDC’s estimates on worldwide mobile phone sales for the third quarter of 2013, tables via MacRumors.

idc_3Q13_smartphones
Worldwide smartphone shipments in Q3 2013. Source: IDC.

idc_3Q13_phones
Worldwide mobile phone shipments in Q3 2013. Source: IDC.

Back to Strategy’s data.

While not much can be done about continued demand for the iPhone 4s (free with subsidies), as well as the new iPhone 5c ($99 with subsidy), the iPhone 5s has also seen across-the-board popularity. That popularity is expected to help boost Apple’s smartphone market share come the all-important holiday fourth quarter, according to Strategy Analytics (via Macworld).

iPhone 5s first look

Whenever such ‘Samsung rules’ type of press releases are floated we need to inject some caution.

First, the timing: coinciding with Apple’s financial report, offering the optimum press exposure. Secondly, Samsung is a client of Strategy Analytics, a marketing firm frequently cited for being in the tank for the Korean technology company.

Lastly, saying Samsung sells more smartphone units than Apple is a bit akin to comparing Ford to Tesla Motors and saying Ford is the clear winner. Samsung sells, at last count, the Galaxy Note 3, Note 2, Galaxy S4, and S3. Apple sells the iPhone 5s and iPhone 5c, giving away the iPhone 4s.

Not only this, but Samsung offers a wide range of price points. But, as far as artificial comparisons go, the Samsung sells more smartphones note is mildly intriguing from a market intelligence standpoint.

  • Share:
  • Follow:
  • Kurt

    lol @ the last two paragraphs and the pictures of the Note 1. This guy

    • felixtaf

      Actually there r facts in last 2 paragraphs.
      1. Samsung sells more smartphone models than Apple.
      2. They have smartphones in every price point.

      Lol @ the comparison and photo. Could have done better! lol

  • appleyay

    samsung sucks they will always suck .. i dont care how many different phones they make.. am tried of hearing about them . i with another company was apples competition instead of them

    • Guest

      applegay?

      • appleyay

        thanks for letting us know how your mind works :)

      • appleyay

        lol you thumb down cause you exposed yourself..lol okay

      • Chuck Finley

        I think people are thumbing down because you’re an idiot Apple sheeple fanboy with the mind of a mentally challenged five year old.

      • felixtaf

        So, you think u r matured?

      • appleyay

        yeah instead of talking about apple vs samsungs he is on an obsession tirade about me.. typical internet emo type

      • appleyay

        lol ^^^ that post = fail

    • Dan

      You have a right, but wishes don’t change reality. They are there to stay. Personally I like some of their products (ie: the Note, great phone).

  • Rowan09

    Samsung has over 20 different models selling, so selling more phones is pointless. Samsung will always sell more phones because they have a bigger catalog at multiple prices. I didn’t know Samsung even gave sales numbers, I thought they only give shipped figures.

    • xSeriouSx

      “Having options is pointless”

      Is what you sound like.

      • Rowan09

        Wrong. Options is good but most people only know Samsung for selling the S2,S3,S4, Note1/2/3. I was making it clear that it’s a comparison between the whole line up compared to the iPhone. Most of the 88 million is not from the top phones it’s from the limited capability phones. Good for Samsung but I have never seen sold figures for Samsung only shipped numbers so I was just curious that’s all. I’m not hating on anyone with my post.

      • xSeriouSx

        “Most of the 88 million is not from the top phones”

        Any proof to back that up or just bad mouthing everywhere you have no fact?

        “Good for Samsung but I have never seen sold figures for Samsung only shipped”

        Good point there, don’t see why they can’t add to their carrier agreement to have carriers inform them of sale figures…However, remember that Samsung doesn’t fully control carriers as Apple. They instead live the pricing/plans to carriers; that’s why you can find different subsidized rates for Galaxy devices from different carriers.

      • Rowan09

        Yes just search the web and you’ll what I’m saying is true.

      • xSeriouSx

        Yeah I did search the web, but none of the results comply with your out-of-nowhere comment (neither does Engadget’s: http://engt co/16lb12Z), so, mind pointing me to where you got that from? Or want to admit you just pulled that out of your ass?

      • Rowan09

        Anytime I put up a we page it never post here. Nevertheless do you really believe the Note 3 and S4 sold over 40 million phones this quarter? Dude really it’s been said multiple times on this site and others that most of Samsungs phones sold are the subpar $200 phones. It doesn’t say anything bad about Samsung just stating the most popular phones are the cheaper ones.

      • xSeriouSx

        lol, there you have it, no proof, just BS claiming. I posted a web link (by shortening it and removing the ‘.’). Yes I do believe Samsung sold over 40 million of just the Samsung GS4 (like Engadget states).

        This site is obviously a fanboy site and when it comes to good mouthing Apple competitors, that rarely ever happens without bias or poor researching. So, I’ll take Engadget’s news over iDB’s anytime when it comes to such stuff.

      • Rowan09

        I guess you need to read again. This post is about the quarter not the lifetime of the S4 they sold according to sources 40 mil in 6 months and that’s not a quarter that’s half a year. Please check your facts before making ignorant statements. The GS4 sold 40 mil in 3 months so how much did it sell for 6 months? Hahaha

      • xSeriouSx

        Lol, nice try in covering your ass ignoramus numbskull. You should read the article again and better comprehend it with common sense, if you have any. Incase you’ve been living blindly amongst your apple herd, the GS4 was released in April; 3 months b4 the 3rd quarter. If you have common sense and actually do your research, you’ll notice they sold 10+ million in first month, distribute the remaining 30- exponentially decaying over the remaining 5 months, you get ~15 in the 3rd quarter. Now factor in the Note line that sold an additional 28+ million in 1 year (2012-2013 http://engt co/16M9S1y), and the earlier gens (cheaper = increase in demand) and you get over 50% of that sales figure.

        Never expected you to have deductive reasoning beyond the sheep you act like…

      • Rowan09

        Good try troll. Now the Note series sold 28 mil according to them in 1 year, if we break that down evenly over each quarter that’s 7 million a quarter, even though it’s a reach they would sell 7 million in the third quarter since the Note 3 was being released, I’ll still give them 7 million so we have 81 million phones left from the 88 mil. Ok so the S4 sold 40 mil in 6 months and you came to the conclusion they sold 15 mil in the third quarter, I won’t argue with that and give you the 15 mil so that would make a total of 22 mil from the Note series and S4. We are now left with 66 million phones unaccounted for troll. Please don’t try and sound as if you’re some smart guy when you’re the totally opposite. 22 million is far from half of the sales troll and as I stated before shipped and sold are 2 different things. To make you even feel even more like an idiot, I’ll tell you a secret, I own a Note 2 as well as an iPhone. Good try but not good enough.

      • xSeriouSx

        Lol, sounds like you’ve been living under a rock numbskull. You you didn’t take the S3 and S2 into consideration; those are pre-gen smartphones and like the 4s does for Apple, they too account for a huge portion of Samsung’s sales, incase you are too daft to realize that. Again, nice try in hiding your ass fool, quit your BS claiming, it’s just making you look more of a fool; never doubted you are…

      • Rowan09

        Give the numbers then clown? Oh don’t have it so don’t try and assume the S2 and S3 is going to sell more than 15 million each in the third. Give me the numbers? Oh you can’t so you look like the idiot troll. You fail.

      • xSeriouSx

        Why don’t you give me your sources from where you pulled that BS conspiracy of yours instead making a fool out yourself trying to cover your ass? Oh you can’t so you’re yet another ignoramus and biased Apple fantard…why am I not surprised, you are the same fool that began BSing of how local storage will become obsolete ’cause your herd master refused to implement it in their device.

      • Rowan09

        What the hell are you talking about? I went to end gadget your site and gave you the Note series numbers (estimate) and the GS4 number you gave me idiot. Since that’s 22 mil you would need both the S2 and S3 to sell at least 11 mil each for the quarter to make them the majority sales. Simple math man.

      • xSeriouSx

        Yeah, and how’s that impossible? You probably never took an economics course, or haven’t even got a clue how the economy works. You had no source to back your claim of their sales being majority dumb phones, so, you began lying that you don’t know how to post a link to cover your ass.

      • Rowan09

        You can’t be this dumb. I never said most if the sales is from dumb phones I said its from $200 phones not the flagship devices. Your trying to argue and have no numbers at all for the quarter just speculations which I entertained and you keep believing you’re right. I can’t find the website that showed the breakdown but use the information we have. You talk about Economics and you want me to believe the S3 and S2 is almost outpacing the S4 selling 22 mil in 3 months. Plus I hope you read the article on this same blog that states “Apple makes more profit than Samsung selling 33 mil compared to 120 mil Samsung phones”. Get the f out of here troll.

      • xSeriouSx

        ” I never said most if the sales is from dumb phones I said its from $200 phones not the flagship devices.”

        Hahaha, there goes iTard again, back peddling on what he typed. WTF do you think this implies, idiot?

        Wrong. Options is good but most people only know Samsung for selling the S2,S3,S4, Note1/2/3. I was making it clear that it’s a comparison between the whole line up compared to the iPhone. Most of the 88 million is not from the top phones it’s from the limited capability phones. Good for Samsung but I have never seen sold figures for Samsung only shipped numbers so I was just curious that’s all. I’m not hating on anyone with my post.

        GTFO bloody liar. Go suck on Tim Cock’s balls ’cause that’s what you seem best at, pathetic numbskull. While you’re at ask your heard master to improve that sheeple comprehension skills of yours.

      • Rowan09

        Troll. I own both a Note 2 and iPhone idiot. Since you’re not capable of understanding what a dumb phone is this schooling is done. Haha ha you mad Bro.

      • xSeriouSx

        Yeah, it’s been done since you replied with your bullcrap, as always. Never factual, just ignoramusly worshiping herd master Apple in every shape and form…too bad this idiocracy flows in your family tree, I pity the offspring that’ll get trained by such being.

    • gittlopctbi

      “selling more phones is pointless”

      So…Ford should only sell 2 current models of cars? Making profits for a company is pointless? Amazon should cut back on their product offerings? Or Amazon’s sales figures when compared to other online stores shouldn’t count because they offer too much? Samsung shouldn’t release sales numbers because Fanboys will find a way to become defensive? Not sure of your post.

      • Rowan09

        It’s pointless because if they are selling 70 million of the $200 phones it’s doesn’t mean they are making more money than Apple. That’s all I meant by my statement. I’m not bashing Samsung I care less if they sold 10 or 90 million. Just like I care less is Apple sells the same since I don’t own either stock.

  • Christopher

    There tablet sized phone with stylus always makes me laugh lol

    • appleyay

      makes me sad

    • RarestName

      Great media viewing experience though. The screen is gorgeous. But battery life is disappointing.

      • Кристофър Теодулу

        the battery on both the note I and II was absolutely superb.
        The post says, that Apple is making 2 iPhones (one cheaper) and still struggles, where Sammy sells also cheap phones like Galaxy Ace and Galaxy S mini’s. So IMO its Apples problem since….
        In two words i dont get it why site focused on all things Apple is focusing on Sammy, let it be jeez.
        In USA Apple is ok, but to be honest in Eastern Europe Sammy rules. Its just the way is it. Sammy is just packing everything in their smartphones – you have: remote, FM radio, MHL (dont just talk about the lightning to video cable the quality is ridiculously bad + really great 13 MPx camera.

      • RarestName

        Not really. Personal experience and remarks from my friends and relatives confirm that the battery life on the Note and Note II are absolutely not suitable for one day of heavy usage. If you’re light on usage, then it’s fine. Otherwise, the battery life is literally the same as my iPhone 4S.

        I think that this had been addressed before. Samsung is Apple’s biggest competitor, so this is relevant. And if you think that this website focuses on Samsung, go look at other Android sites. Right after the iPhone 5s was announced, they had at least five articles about fingerprint sensors that followed. Articles after articles with the user bases saying that 64-bit is not innovative. Who said that it’s innovative? The haters. I mean really, they have about more than 10 articles about the iPhone 5s, and they’re supposed to be about “all things Android.”

        It’s not only in Eastern Europe. I don’t know about other Asian countries, but in Singapore, Samsung is slowly dominating in terms of smartphones. Flagship phones are about 50/50, but for those who don’t care about the latest and greatest, Samsung is really the top choice for mid-range phones and flagship Android phones.

        On the topic of the features, almost every single person I know who own Galaxy devices don’t use them. Not saying that they’re useless, but I’m saying that there are other reasons why people are buying these Galaxy devices. The reason? Because of Android. These Galaxy phones are the top Android phones now, so people tend to lean towards Samsung when they are thinking of smartphones.

      • Rowan09

        Selling phones and making the most money are two different things. Apple never and does not care about the being the most popular, they only care about the money first and then customer experience. I have a Note 2 and the battery life is only good if you turn things off and with light usage. When I use it a lot it dies just like my iPhone. Android itself is a battery hog so it’s no surprise.

      • gittlopctbi

        The only reason that I can think of why Samsung would be a topic on an Apple site is because Apple Fanboys are obsessed with Samsung. They are obsessed with comparing, dissing it, and giving their take on an “inferior” product. It is they who cannot “let it be.”

        If Samsung was truly an inferior product and a company on the slide, it wouldn’t be on anyone’s radar.

      • Dan

        Battery disapointing on the Note? I have the second generation and that bad boy is still at 40% at the end of the day, that includes about 1.5 hours of video (commute to work and cardio at gym) and lots of emails/texts/facebook. My wifi/gps/screen luminosity at 100%.

      • RarestName

        I think that it differs from region to region.

        Best guess is that it probably has something to do with the weather.

        It is pretty hot here all year.

      • Rowan09

        1.5 hours of video is light. I watch a lot of videos about 3-4 hours and with any smartphone including my Note 2 the battery life is not that great. I think we have a long way to go before all day battery life on heavy usage. Maybe if they use capacitors instead of these batteries we’ll see better battery life.

      • gittlopctbi

        Seems to me that watching 3-4 hours of video on any phone is going to drain it pretty good…

  • Martynet

    Who cares about samsung. Shit products coming from shit company.

    • appleyay

      sad that apple has no real competition

    • http://173.58.214.169/ That’s what Siri said!!!

      Samsung is not bad…

    • gittlopctbi

      How ridiculous your comment is in light of the fact that huge numbers of customers, if not most customers according to this article, buy Samsung. And when you look at reviews online, Samsung customers appear to be VERY happy with their phones.

      • Martynet

        If it makes them happy, good for them :)

        But I think that most of them hate their devices and are ashamed to admit it :). Few of my friends switched from the iPhone to samsung galaxy s3, note 2 or HTC One and they were really happy… for a while. Most of them are back on iPhone today. One of the biggest complains was keyboard. Android keyboard just suck and even with big screen they make lots of typos. Second biggest complain is that very often they accidentally pushed one of the buttons and ended up lost somewhere in that weird UI. And another complain was that sometimes it takes seconds to launch the app after tapping the icon.
        I think that people who bought their first smartphone from Samsung are happy because they don’t really know what the real smartphone experience is – iPhone :)

      • gittlopctbi

        Yes, but you are citing those who initially owned iPhones. Not the same. Their mistyping and accidental button pushes are indicative of the differences in the way iOS (and OSX) users think and work differently than the way Android (and Win) users think and work. Also indicative of what a user is used to.

        The iPhone experience is excellent. For those that can afford it. And as an iPhone user, it works really well for me. On the PC side, Windows works well for me. What is “superior” is what works for a person in that person’s budget according to the processes that person uses.

  • n0ahcruz3

    This matters because every company only cared about profits. And samsung made more profits than apple. Samsung has more product portfolio but profit is still a profit.

    • ✪ aidan harris ✪

      But what about loyalty? Once an Apple customer, always an Apple customer. It’s always been this way and long may it continue. You just don’t see the same thing from Samsung. When Apple is brewing up a user experience Samsung comes out with an emotionless tool. You pick and mix which phone you want and by the end of it end up with a perfect emailing machine. It works but there’s no heart or soul you don’t tend to see people standing in line around the block all day just to get their hands on a new device for example. An Apple device means something to people and that is why Samsungs spamming is meaningless.

      • gittlopctbi

        Where do you come up with that Samsung customers are not loyal? Just because Samsung purchasers don’t “stand in line” to buy new releases of their product doesn’t mean it isn’t a good consumer experience for them, it is just a different experience. This example of yours only illustrates the differences in the consumer, not the sexiness of the product.

        And personally, just my opinion, I really think it is foolish to spend so much time in line to spend money on anything.

      • ✪ aidan harris ✪

        “Where do you come up with that Samsung customers are not loyal”

        The fact that Androids market share is spread out over many different manufacturers. 100% of iOS devices are Apple devices and when you see people with multiple Apple products that is usually a direct result of loyalty to Apple. It is very rare that this happens with Samsung devices and there has been many surveys (that I don’t have time to research) supporting this too.

    • Rowan09

      This is not about profits it’s about phones sold that does not mean profits. Remember telecos are paying almost full price for an iPhone from Apple and make back the money on contracts, Samsung and others offer the phones at a discount. Plus the 88 million includes all the cheap phones which accounts for most of the phones sold. It’s not 88 million S3/4 or Note 2/3.

  • batongxue

    NO! Not Shamesuck again.
    At least give me some better names like HTC.

  • http://173.58.214.169/ That’s what Siri said!!!

    Well… if Apple can’t beat Samsung in sales just sue ‘em.

  • blastingbigairs

    Samsung would be so much more of an attracting product if they would just stop using so much plastic. The screens are decent now with the full 1080p resolution, now just build the case around it with some metal Samsung!!! Oh yea, and get rid of shitty TouchWiz.