iphone-5-boxes

Leap Wireless held its quarterly earnings call yesterday. And aside from losing some 360,000 subscribers to ‘increased competition,’ and droopy revenues, its numbers actually look pretty good. Smartphone sales are up, ARPU is up, and churn is down.

But the number that really interests us is that the company’s iPhone sales were up during the quarter. In fact, Leap’s CFO Perley McBride said during the call that the carrier won’t have to purchase $100 million in unsold iPhones as it originally thought…

Let’s back up a bit. In February of this year, Leap Wireless filed its annual 10K form with the Security Exchange Commission (SEC), and in it was a note about weaker than expected iPhone sales. It was worried that it was going to be on the hook for $100M.

“If Apple were to require us to meet the annual minimum commitment in each of the three years of the contract term, we estimate that we would be required to purchase approximately $100 million of additional iPhones in mid-2013 above our current purchase rate, approximately $150 million of additional iPhones in mid-2014 above our current purchase rate and approximately $200 million of additional iPhones in mid-2015 above our current purchase rate.”

To clarify, Leap has a 3-year, $900 million deal with Apple to sell a certain amount of iPhones. And it has to buy those devices whether it’s able to sell them or not. At the time of the filing, the carrier thought it was going to have to eat some 150,000 units.

But thanks to its “efforts to increase its sales of the iPhone” and Leap’s new Phone Payment Plan, which offers Cricket customers three payment options when purchasing a smartphone, McBride says that the company won’t have to purchase additional units.

FierceWireless was on the call:

“McBride noted that Leap has purchased approximately one-half of its first-year minimum purchase commitment to Apple through June. “Due to our efforts to expand sales volume for the iPhone, we have not been required to purchase additional handsets to meet the first year commitment,” McBride said.”

Last month, it was announced that Leap Wireless is being purchased by AT&T for $1.2 billion. The transaction is still pending regulatory approval.

  • Antzboogie

    People don’t want to be overwhelmed with too many new iPhones coming out in my opinion. I will not be getting the 5S its too soon and not worth it. As for the budget iPhone I rather not. People going to see you and be like you got the cheap one Lmao.

    • That’s doubtful. People are still buying the iPhone 4 like crazy, which tells me new people are still coming to iPhone. Additionally about 15-18% of iPhone 5 buyers had the 4S. So that’s a great trade up number for Apple in just 14-16 months