Folks still skeptical on whether or not there’s a real market for smartwatches should checkout Pebble’s latest blog post. The company says they’ve received over 190,000 smartwatch pre-orders since their Kickstarter project ended last year, giving them 275,000 total.

Even if you do that math at $99 a pop—which was just a limited time early bird special price—that amounts to over $27 million. Not bad for a year’s work…

Additionally, the Pebble team announced that they plan to fullfil all remaining Kickstarter orders in the coming weeks, and that they’ve seen over 1 million downloads of the Pebble iPhone app in the past 3 months. They also teased a new feature coming to iOS users.

“A major new feature on iOS will be available within 2-3 weeks. The feature has been lacking since launch: support for email notifications. At first, our testing with iOS 6 indicated that the built-in Bluetooth notification system would be able to send notifications Pebble. Unfortunately, that system only could reliably send SMS and iMessage to Pebble (ironically something we did not promise to support). We’ve finally cracked the email puzzle and the next Pebble iOS app will have full support for Gmail and IMAP email notifications.”

For me, the Pebble still isn’t a must-have, and I feel like the smartwatch and wearable device spaces are going to get a lot more interesting over the next 6 months. Apple’s working on something, Google’s working on something, and it seems like everyone else is as well.

Also keep in mind that, as part of the many new APIs introduced in iOS 7, Apple is giving developers the ability to access all notifications in the Notification Center from a Bluetooth device. So all of the limitations the Pebble currently has will disappear on its release.

“iOS 7 looks quite cool and useful but we can’t talk about it in detail until Apple releases it publicly. In the meantime, we’ll continue to work with it and test Pebble support under iOS 7.”

At any rate, today’s announcements bode well for both Pebble and the smartwatch space. Stay tuned.

What are your thoughts on Pebble’s success, and smartwatches in general?

  • mervynraj

    people are soo used to large touch-screen smart phones, so i dont know how a small screen watches would convince them. never say never.

    i hardly ever wear watches cos im constantly looking at my phone every few minutes. so i dont think i would buy one…. unless apple impresses me like their first iphone!!! or the new mac pro!!

  • Johnathan Jennings

    Well shit. Maybe I was wrong, there may be a market for the iWatch after all! But Apple is going to need a lot more than a quarter mil watches to make a profit. I mean they’re selling 40 million iPhones quarterly. So I guess we will see what happens.

  • Steve Norris

    Hmm I wonder if they are counting all the pre orders on top of the BestBuy orders when they know a lot of people who bought from Best Buy will later cancel their pre-order…. No double counting, just say how many have been sold…

    • Rowan09

      I was thinking the same thing. I preordered and I’m going to best buy to check it out this week. If I like it I’ll get it from best buy and cancel my preorder.

  • Dominik Odobašić

    I can’t imagine an Apple keynote where they brag how they had 5 billion App Store downloads, almost a billion iOS activations and a couple hundred thousand (or even a few million) iWatch sales.

    • Imahottguy

      True, but this is not Apple. If Apple either acquires Pebble, which I doubt Pebble would willing go along with, the orders would increase significantly because of brand alone. A Cinderella story for sure, I am still on the fence though. Maybe I will pick one up once the market saturates a bit, and the price on eBay comes down. Though that likely will not happen anytime soon, perhaps not until version 2.0 haha.

      • Imahottguy

        Can’t edit on my iphone? Meant to say if apple acquires or creates their own, the numbers are sure to be huge based on brand alone.

  • Bob

    When the iWatch comes out, the Pebble will be obsolete.

    • whywhywhy


  • Chindavon

    Enjoy the success now. Once the big boys roll theirs out, Pebble will not be able to compete.