iPad ad (Alive, education 001)

The iPad is the perfect epitome of the 21st century learning. When schools and faculties integrate these things into their workflow, anything is possible. The iPad, as you know, debuted as the first mainstream tablet and it immediately bolstered Apple’s already strong and undisputed credibility in education.

Of course, the gizmo owes much of its success to a strong library of more than 300,000 apps designed specifically for it. That said, it shouldn’t really surprise anyone that Apple’s tablet is replacing textbooks fast and becoming an indispensable teaching tool for educators and an interactive learning aid for students.

Thursday, the company officially confirmed it has sold a cool 4.5 million iPads to U.S. education institutions alone and a total of eight million iPads to education institutions worldwide – a notable rise versus about 1.5 million iPads found in U.S. education institutions as of January 2012.

While Samsung shipped as much tablets to the entire market during the holiday quarter of 2012, the South Korean giant did not break down sales by region or industry verticals so we really can’t tell how strong Galaxy tablets are in education, but our guess is they’re virtually non-existent…

Apple in a statement to AllThingsD confirmed it sold more than 4.5 million iPads into U.S. education institutions to date. That’s a notable uptick from around a million iPads found in U.S. schools as of second quarter of 2012. TechCrunch was able to confirm the eight million global shipments with Apple, meaning nearly four million iPad are now in use in education institutions overseas.


Such a large installed base also explains today’s one billion iTunes U downloads milestone, with Stanford University alone seeing more than 60 million downloads so far. More than 250,000 students use iTunes U, which provides free content from 1,200 colleges, universities and K-12 schools.

During a Q3 2012 conference call with analysts, Apple executives noted that iPad 2 sales into the K-12 market doubled year-over-year after that device became a $100 cheaper.

While Amazon, Samsung, Microsoft and other vendors are also pushing their own tablets into the classroom, these companies face an uphill struggle because Apple has traditionally been strong in education and iPads have proven pretty popular with teachers and students.

The iPad mini, which the company sells in 10 packs to education for a discount, is likely to become even more popular in the classroom.

During its education-focused January 2012 New York event, execs said the App Store carried  20,000+ education and learning apps designed specifically for the iPad.

  • Dan

    and gave them a ridiculously small discount

    • No, in my school in the Netherlands, we were given our iPads for 120€, so I guess that the school took them from Apple in a similar price, as the iPads are now ours and not of the school (our school bought an iPad 3 for every student, when the iPad 3 was the current model)

      • Hyr3m

        They might’ve been subsidized by your school or city or state… Allowing you to purchase it for a fraction of the price… Gotta love these people we (allegedly) elect… throwing our tax money out the window…

      • Well my school is a private school which makes your statement questionable. And no, even if you paid your taxes for this, it is not a waste of money. The iPad has improved our school in every aspect. From doing a quick project during the class with Pages and quickly sharing it with our classmates via Edmodo, instead of handwriting and photocopying, from doing a research at school instead of losing time at home, from doing keynotes, to even the classical ones that were inpossible without a computer for each one of us, like expanding a function of 10th degree. Even the timetable is there, along with the homework and the upcoming exams and this is unique as in the past I had 3 notebooks for this purpose. I am sure that if you had kids in an iPad-using school, you would love the idea of the iPad 1:1 program as it is officially called.

      • Hyr3m

        It’s true that playing is a great way to learn. The iPad does the trick since it’s closer to a toy computer than a computer.

        The thing is, you got them for a steal but if you can get iPads for this price than you can get android tablets with similar functionality and more.

        But I agree with you; there are a lot of things that could be improved or outright changed in the way our civilization handles education. Getting iPads is at least a step in the right direction but it’s far from enough.

  • JomanJi

    and of course my school has to w/ google chromebooks 🙁

  • Hyr3m

    What a shame… what a waste of public funds…