iTV mockup (AllThingsD 002)

LG Display, a major Apple supplier that makes high-resolution screens for the iPad mini, fourth-generation iPad, 13-inch MacBook Pro with Retina display and redesigned iMacs, plans to allocate more than 706 billion won, or approximately $656.7 million, toward building organic light emitting diode (OLED) screens for high-definition television sets by the end of June 2014, according to The Wall Street Journal. The investment will allow LG Display to make some 26,000 sheets per month for customers seeking 55-inch or larger television screens.

It was recently revealed that Apple hired LG Display’s OLED expert Dr. Jueng Jil Lee. Another clue: Apple already holds several patents involving flexible OLEDs, OLED based BLUs for LCDs, OLED control schemes and others…

The Wall Street Journal explains that LG will make these panels at an existing plant in Paju, a city north of Seoul.

LG Display said it will invest 706 billion won ($656.7 million) until June 30 next year to install the production line and begin mass production by then.

The report goes on to note that LG Electronics, which holds a 38 percent stake in LG Display, beat Samsung in launching a 55-inch OLED TV in January, seen below.

LG Electronics OLED TV
LG Electronics beat Samsung to market with the world’s first $10,000 OLED high-res TV.

Interestingly enough, a report by Asia Economy Daily, a national daily newspaper based in Seoul, quotes sources who speculate that this may be related to Apple’s iTV, which is rumored to be equipped with an OLED panel.

OLED technology allows for power savings and thinner designs.

While Apple has been rumored for years to be adopting OLED screens, the company has never made the move as most of its desktop and mobile products continue to use LCD technology that incorporate In Plane Switching (IPS), a premium display technology for wide viewing angles.

In related news, Japan-language Sankei Biz reports that Sony and Panasonic have entered into discussions to create a OEL panel manufacturing joint venture that could start making panels for Sony and Panasonic TVs, though the joint venture may also sell the panels to other TV makers.

  • Tr1pTr0p

    Not even a week ago, Cook said how OLED displays are awful when it comes to color saturation. So he is either a gigantic hypocrite, or you need a new source for news.

    • He said OLED looks bad on phones currently. But Im sure with 160 billion dollars Apple could change that.

      • Tr1pTr0p

        You’re wrong, as usual. He was talking about OLED displays in general, and never specifically mentioned OLED displays on mobile devices.
        But I do agree that investing into research and development could only improve the technology.

    • It could be that Cook was distributing misinformation to try and keep some type of secrecy around a future game changer.

    • Mohammed Sahib


  • Mohammed Sahib

    The article should read like this “LG Display,”… a 2nd choice “Apple supplier that makes high-resolution screens for the iPad mini, fourth-generation iPad, 13-inch MacBook Pro with Retina display and redesigned iMacs”…….all of which are known to suffer from common image retention issues….”plans to..etc”

  • Daniel

    It smells like that iTV won’t be affordable.