Seen above is the iSiri, the intriguing iWatch concept we recently shared. Plenty more iWatch concepts are circulating around the web as watchers increasingly believe Apple will some day enter the wearable computing space. Patent filings indicate as much and last December The New York Times reported that Apple was working on a Siri-controlled add-on that interfaces with the iPhone. And now, the German blog Mobile Geeks relays a Chinese site rumor claiming Apple and Intel are collaborating on an Apple-branded Bluetooth smart watch set for releases some time next year…

Both German-language MobileGeeks and Chinese-language news site pass along a report from, which basically boils down to Apple and Intel collaborating as we speak on a Bluetooth smart watch device with a 1.5-inch OLED display from RITEK subsidiary RiTdisplay.

“The device in question has a 1.5 OLED display with indium tin oxide, or ITO coated glass”, according to the translation provided by MobileGeeks.

The accessory is apparently slated to launch in the first half of 2013.

While the notion of a smart watch that connects to your iPhone, iPad or Mac wirelessly, with Siri voice commands and apps and what not – sounds futuristic enough (hello, Star Trek Communicator!) this rumor is a bit crazy.

Per conventional wisdom, Apple has more pressing matters on its hands than to waste its time, energy and resources on making such a niche gadget. Besides, Intel – of all the companies?

Intel’s mobile chips are behind the curve in terms of power consumption and efficiency.

iWatch concept (Anders Kjellberg 002)

This isn’t saying the idea doesn’t have legs.

For starters, Apple rolled out Bluetooth 4.0 across most its devices in 2011 and 2012.

The iPhone 4s/5, iPad 3/4, iPad mini and latest Macs all incorporate Bluetooth 4.0 technology which features low-power and low-latency performance, a must for efficient wearable computing.

Even Steve Jobs made an amusing reference to the iWatch meme during the previous-generation iPod nano keynote, putting up this slide.

iPod nano keynote slide

“One of our board of director members is gonna clip it on to an armband as a watch”, Jobs remarked amusingly.

Robin Wauter of The Next Web thinks there’s a market for an iWatch from Apple, pointing out that a whopping 70,000 people contributed $10 million in Kickstarter funding toward the creation of an iPhone-connected watch called the Pebble.

While Apple under Steve Jobs refrained from making a wearable smart watch, perhaps Tim Cook’s Apple is brave enough to venture into smart watches.

Which brings me to my question: would you buy an Apple-branded iWatch?

  • If it has nice features, like reading SMS, viewing notifications, Call notifications, and … I’ll buy it without a dout.

  • Matthew Tanner

    It depends what the features were and battery life

  • Lordthree

    Size is key. Even the nano-watch was a bit too bulky. I don’t want/need a giant device strapped to my arm, slowing me down

    • so true …all these watches look clunky and retro..

    • iBanks

      How does an watch weighing in at mere ounces slow one down? And how much smaller would you rather it be, the smaller the screen, the less details to be viewed on the watch, may as well pull out your phone instead. I’ve used my nano as a watch for some time now and I think its the perfect size and fit, at least for my arm, and it catches the eyes of many and they all claim its such a great idea and looks good.

      • ReanimationXP

        Giant watches make you look like a retard. Slim and sleek yet still unisex looking is ideal. With a retina display and gestures, room for information is not a problem. This isn’t Android, we don’t need giant screens for no apparent reason.

      • iBanks

        That’s where you are wrong. The nano is not much bigger than your typical Timex watch, it’s just squared and not rounded. How do you expect to interact with a screen that’s about the size of your finger? Doesn’t make sense. And how do you expect to be effective on gestures if the screen space is limited? Just think about it… Lol

      • ReanimationXP

        They’re called physical buttons. Not everything has to be an onscreen button on something with that small of a form factor. And by “huge” I really mean thick. The 6th gen nano, in a curved, tapered, more elongated form factor would be fine. But it needs to be thin. I would never wear the pictured ‘iWatch’ above.

        Something like this
        or this, however…

      • iBanks

        Can’t perform a gesture if your using a button, but I get where you’re getting at.

      • ReanimationXP

        It would do both, where they make sense. The nano does a fairly good job sans a physical home button.

      • bw00ds

        I like these! Especially the second one.

      • bw00ds

        The key phrase in your comment is “at least for my arm.” Everyone has their preferences. I agree with ReanimationXP that the Nano watch for is too large in size. Will not wear it.

  • i dont want an iwatch.. i wang a better iphone wit a new UI please..

    • ReanimationXP

      What’s wrong with the current UI? I have yet to see anyone point out issues rather than saying “it’s old”. Old = familiar, and lack of changes means they did it right the first time.

  • Mike Henry

    Seems to be a great post, enjoyed reading the information regarding the rumors of Apple and Intel collaborating on Bluetooth…. Iphone Repair

  • Matthew

    iWatch would be epic. So futuristic.

  • byron church

    It’s a no brainer that Apple has been racing toward the iWatch Why else would they sabatage the nano watch craze. But as Apple is becoming more restrictive in everything they do and without a guarantee of jailbreak ability I don’t think there next big elegant is worth the wait. I’m looking around!

  • mwpitt52

    I am sure the iWatch will ship before the Pebble.