Great news Apple fans, it looks like the Cupertino company has decided to live stream today’s so-called “iPad mini” event after all.

Several users have noticed that a new icon labeled ‘Apple Events’ has popped up on the main menu of the Apple TV that matches the press invitations Apple sent out last week. And sure enough, its description says that there will be a live feed of today’s presser…

First spotted by 9to5Mac, the new app’s description reads:

Apple Special Event – LIVE

Tune in at 10 a.m. on October 23 to watch this event live.

October 23, 2012

10:00 a.m. (Pacific)

California Theatre, San Jose, CA

As you probably all know by now, Apple is widely expected to unveil a new, smaller tablet at today’s event, as well as new Macs. There has also been talk of a refreshed version of the third gen iPad making an appearance, and possibly a new version of iBooks.

It’s unknown whether or not Apple will also be live-streaming the event on its web site, but don’t worry, we’ll be covering the entire thing here on iDB.

  • Samantha Keri

    shit i dnt have apple tv

  • Hasan51h

    That’s good news .

  • 1 new reason to get an Apple Tv

  • I’ll be in class and no where near my hockey puck.

  • What a ‘great’ news for people without apple tv
    Maybe they doing this so people will buy apple tv , at least I will 😛

  • ReanimationXP

    If this stream is being served for ATV there’s got to be a way to watch it elsewhere.. anyone know the format? Those with a jailbroken ATV, any way to pull the feed URL somehow?

  • Dammit I gave away my AppleTV to mom

  • Ahh jammm

  • finally! I am going to use my Apple tv for something LOL (normally I use it only for airplay.)

  • I wonder does your apple have to be running iOS6? Hopefully not!

  • Apple online store down already?

  • ericvoos

    Check out the Store page on Apple’s website!! They took it down temporarily. We all know what that means!

  • Good Stuff

  • genXhippie

    Finally going to use ATV2 for something besides XBMC. 😉