As time has progressed of late, it has become increasingly clear that Apple will announce a new, smaller iPad at tomorrow’s press event. Dubbed the iPad mini, the new device is, we believe, going to offer much of the current iPad experience, but this time in a more diminutive form.

This iPad mini has been rumored for what feels like forever, with the tablet almost as fabled in Apple rumor circles as that Apple-branded television we are still waiting for. With less than twenty-four hours to go, it seems we need not wait much longer. But where does it sit in Apple’s product line?

If you’re not someone who wants to buy an iPhone, then the obvious choice right now is an iPod touch. If you don’t want something quite so large as an iPad, then the current choice is to plump for that same iPod touch, or something a little more Android-y. But what about post iPad mini? That’s a whole different story indeed…

See, that iPod touch is a marvelous piece of kit. Just looking at the latest, shiniest iPod touch has us enchanted. It’s truly gorgeous, but why would you buy one? The iPad mini is already expected to eat into iPad sales, so could the iPod touch suffer the same fate?

At its current price point, you’ll need to spend $300 to get hold of the latest, most iPhone-like iPod touch. That’s a little close to iPad territory for our liking and, more importantly, right around where the iPad mini is expected to debut. In fact, there’s the chance that Apple’s iPod touch may even be undercut by its larger, possibly more desirable sibling. An interesting position to be in. With the iPod touch arguably seeing its largest sales in the teenager/child market, we suspect the lure of an iPad will be too strong for many to resist. We know which we’d prefer, and that’s without ever laying our hands on a real life iPad mini.

Now those still wanting an iPhone-like experience without the contract will still go for the iPod touch, but as of very soon there will be something else to take into consideration. Something that, at least on paper, will be a compelling product. Something that, assuming you’re going to use it as more than a music player, will probably be the better device. If you’ve room for around 8-inches in your bag, the iPad mini may well be the better choice.

Having spent some time with the Nexus 7 and Kindle Fire, we’d argue that the iPad mini form factor may be the way to go even for those looking at the “proper” iPad. Even if you take the enhanced portability out of the equation, many will agree that the iPad is “just” a little too big. Not a lot, but just enough. The iPad mini may be the sweet spot, especially if it hits the right price point too.

Apple could avoid all this, of course, by reducing the price of that lovely iPod touch. At $300, it’s expensive as things are. With a small iPad costing around the same amount of cash, that little iPod seems all the more pricey.

All this leaves us wondering where the iPod touch will sit in the grand scheme of things come the close of play tomorrow. We genuinely don’t know for sure and while our calculations may fit, we would love to hear what you think. Answers in the comments below, folks! Do you agree that the iPad mini could eat into the iPod touch’s market whilst also encroaching on that of the iPad?

  • Manik

    looks good

  • Andrew Weissman

    There’s no preventing the iPad Mini (iPad Air?) from cannibalizing both the New iPad and the iPod Touch. It’s the specs that will make the difference as to how much of each market it will cannibalize. If it has an A5 like the new iPod Touch or an A5X like the New iPad, then it will only attract users who are actively looking for a tablet in the 7-inch area. However, if it has the A6 like some rumors have been mentioning, then both the New iPad and the recently released iPod Touch would be in trouble…

  • The iPod fits nicely in your pocket the iPad is just a bit to big to be carrying around with you and you could say the same for a smaller iPad its not going to fit in your pocket , but with it being if a smaller size and less weight I think people will not mind carrying it around.. As for the price you pay big for a smaller tech plus you get a retina display and from what I’ve been reading the iPad mini doesn’t
    .. I still want one..
    Maybe two

    • I got a Samsung Galaxy Tab 2 7.0 and it fits in my pockets.

      • And there’s your problem … You got a Samsung .. And be for you say anything .. Yes i’am a fanboy and I don’t give a shit..

  • the price, that would be the deciding factor for consumers. I expect a 16gb iPad Mini @ $400 (non retina) VS a 32gb iPod Touch @ $300 (retina)

  • MattXD162

    If the iPad mini is real, I’m really wondering how they’re going to advertise it.

  • wonderboydave

    how about this. ipad mini starting at 300. apple will give a $50 dollar apple gift card for early ipod touch adopters, ipod touch price drop 50 bucks to $250

    • This seems like a lot of work for a company who knew that they were going to release the iPad Mini when they released the new iPod touch

  • dady king

    How android is being focusing on software.. Same way apple should do something with the software part .. I m really tired .. Of same iOS .. Want something new..

  • hellac00l

    the ipod touch is good for places like school where it works great as a calculator, and the ipad mini would be more appropriate than a larger ipad tablet when taking pics on the go. So I agree Apple should lower the price on its new ipod touch because it will probably sell less if similarly priced with the ipad mini.

  • The next iPod Touch is going to need GPS and optional LTE to differentiate itself. Even the Nexus 7 has GPS and NFC and its $200…

  • quanji

    IMO, Apple will be moving in a new direction for the iPod Touch in the future, so that its features will not overlap so much with other products. Already we can see this shift in motion through subtle changes in its design. In the newest model, they have added a strap to the device. And while I could be looking too much into it, I think this means that future models will have significantly better cameras so that an emphasis can be put on photography. It may become the closest thing we get to an iCamera.

    • Bingo! You hit the nail on the head with your insight regarding the iPod Touch

  • Bring back the 16GB iPod Touch at $200

    • Irfan Tarique

      It’s already there … The 16 gb iPod touch 4 is 199

  • Smart advertising has always been apples back bone . Im waiting as we’ll to see their approach to this.. interesting it should be..!

    • Thorasgard

      I love the new iPod commercials with it repeatedly bouncing off surfaces. Kids here is your new $ 300 iPod. Use it like they do in the commercials. Time for a new iPod. Very smart apple.

  • Melvco

    Honestly, I don’t think it would matter if they’re closely-priced. They’re two very different products. If someone wants a device they can fit in their pocket or take on a run with them, they’ll get an iPod touch. If they want something bigger, for reading e-books or surfing the web, they’ll get an iPad mini.

    And Apple doesn’t care whether customers are buying a touch or a mini, as long as they’re buying an Apple product.

    • Couldn’t agree with you more ..

  • ThinkThong

    The ipad mini will taze it user if it detects someone writes bad thing about apple.

  • Emily

    How much is iPad mini

    • Emily

      I dunno

  • ujfmk

    $319 16gb