Apple said at a presser currently underway in San Francisco’s Yerba Buena Center for the Arts that it sold 350 million iPods to date.”The iPod is the most popular music player of all time”, Apple’s Eddy Cue said before unveiling a new iPod nano. It’s got a 2.5-inch screen, does video in widescreen, rocks a miniature home button and comes in seven vivid colors…

At just 5.4mm, the new, seventh-generation iPod nano is a whopping 38 percent thinner than its predecessor. Despite the slimmer body, the new nano sports Apple’s shrunken down dock connector, now called the Lightning connector.

And here are the colors.

iTunes/iCloud chief Eddy Cue said:

First we want to give it a large display. Give it nice controls. Make it thin and light. And of course, the Lightning connector.

Of course, the new nano still has multitouch user interface and they’re bringing back video to the device.

It’s widescreen video — and it uses every pixel.

The interesting new volume control rocker is on the left side of the device, with the middle section acting as the play/pause control.

The device also has fitness and pedometer built right in, Bluetooth networking (“one of the biggest requests we’ve had”) and it’s got “the longest battery life we’ve ever had in a nano”.

The new nano costs $149 for sixteen gigabytes of storage and is available the following month.

Are you liking the new nano?

  • OMG … Another fail…

    • Lordthree

      Fail? It will sell more alone than all android pmp combined.

      • Im applefan… And you’re right, it will sell as hot cakes. But it’s ugly and looks old fasion. That it’s my opinon…

      • pat0

        how is that ugly?

      • how is it not?! That white panel screams! Plus the colour scheme makes it look so cheap! The UI looks like iOS KIRF!

  • cordell

    id get one of these easy if they come in like 32 or 64 gbs

  • dady king

    I m a apple fan … Why m not so excited 🙁

  • Mohammad Ridwan

    iPod Touch Mini

  • A little disappointed here but ipod touch is great.

  • There goes any possibility of a bluetooth iWatch.

  • Lol mini nokia lumia style

    • Hyr3m

      Can’t wait for the lawsuit xD

  • samdchuck

    Nice

  • sasan akbari

    I wish it was smaller to use as a smart watch. :((

  • Would like them to bump the memory up, but yeah, I like it

  • Looks so ugly that I almost thought it was KIRF WTF APPLE!

  • From all the products unveiled yesterday I only like this one and the new iPod Touch.