A couple days ago, we were telling you the crazy story of Apple losing yet another iPhone prototype. Like me, you probably were very skeptical when you first read about an Apple employee losing an iPhone 5 prototype in a bar in San Francisco.

The story took a more believable turn when we realized that the source was CNET, a respectable and trustworthy online publication that all of you have heard of before. It was still an incredible story, but because it came from CNET, we didn’t think twice about reporting it, just like every other blog out there.

Things fell apart yesterday when The San Francisco Weekly revealed that the city Police had no record of any complaint from Apple or any investigation going on about that matter. In short, Apple never lost an iPhone 5 prototype

There’s just one problem: SFPD spokesman Officer Albie Esparza says no records exist of any such activity by SFPD inspectors.

“I talked to CNET” reporter Declan McCullagh, Esparza tells SF Weekly. “I don’t know who his source is, but we don’t have any record of any such an investigation going on at this point.”

So what happened? I see two possibilities.

First, CNET could have made up this story just to get coverage. I can’t see this happening. A reputable website would not do that because they know they have more to lose than gain.

Second, someone else probably made up this story. And who else but Cava22, the bar/restaurant where the iPhone 5 prototype was supposedly lost, would have anything to gain from making up such a scandal?

We might never get to the bottom of this story. One thing is sure: Apple didn’t lose an iPhone 5 prototype.

  • Frank

    thats what apple wants you to believe

    • Isaac

      thats what i thought. I mean, I don´t think that there´s a lost iphone 5, but if there would be and if I were apple i would deny it after what happened last year

    • +1 Apple is really secretive. they may have the power to cover up there tracks.

      • Takean

        I agree. Thwy know how crazy it went last year. So instead, claim you haven’t lost one, so if a person pops up with one, the phone in question is still in question as far as in authenticity. If apple were to say…we lost a phone…then if one popped up people would know it was the 5. But by claiming no loss occured, you can bypass the events of last year.

  • Bjoern

    Heard the latest running gag in marketing-business?

    A guy went to a bar with an iPhone-prototype… ^^

  • Yeah, it does sound a bit too convenient that it’s exactly the same circumstances as this time last year, and no pictures this time. Oh well.

  • Justin

    I think the lost iPhone 4 actually helped the buzz around the new model last year. Like this year people were wondering what the phone was going to look like and were losing (some) interest in it. The revelation of the new model got everyone excited and back on the bandwagon and waiting game. It wasn’t the worst thing to happen to them, sure it took a little bit of surprise out of the presentation of the iPhone 4 at the keynote but everyone was definitely more interested after they saw what it looked like.

  • pumayim

    or that there was no police report cus it was actually apple employees showing up and not the police http://gizmodo.com/5836990/lost-iphone-5-investigators-were-impersonating-police

  • Gus Me

    …. and now there’s a new story that they did.

    [cue music]dun dun duuuuuuuuun[/cue music]

  • Anshuman Chakravorty

    macrumors is reporting that Apple did loose the iPhone prototype – this makes no sense!!!!

  • Mark

    same reason why they hired comex, to hide the embarassment. The fact that they are trying to hide it proves it even more.