Apple has announced Volume Purchasing for Business in the App Store. The new Volume Purchasing program will allow businesses and educational institutions to buy apps from the App Store in bulk and easily distribute them to employees.

This is great news for large corporations that need a more streamlined way to distribute their B2B (business-to-business) apps in the workplace. Apple is clearly making itself more compatible with the corporate world…

“Streamline your purchasing process and put more power and productivity in the hands of your workforce. Every paid app in the App Store is available for businesses to buy in volume through the program website. Simply search for the apps you need, enter the quantity you want to buy, and complete the transaction with your corporate credit card. Apps are available for purchase at the same price listed in the App Store.”

Once a business is enrolled in this program, one button will be able to pay for and download all of the apps associated with the purchased volume. For businesses with specific B2B needs, internal apps can be distributed to employees through the same infrastructure in the App Store.

Head over to Apple’s new webpage to learn more.


  • Chris

    This is great. Does anyone have any input on how to “manage” iPads in a work environment? What I mean by “manage” is how can my company ensure the iPads we distribute to employees are encrypted, secure, have data loss protection, secure VPN, etc. like we do with our laptops? We just bought 15 iPads for a pilot program any advice or websites would greatly be appreciated.

    • Angelo

      So first of all make the iPad backup in iTunes encrypted by checking the box that says “Encrypt iPad Backup”. Also all iPads should have a key code. Add a key code in iPad settings. Afterwards go to network settings, on the iPad itself, and add a VPN connection. Enter the data of your VPN an get started in surfing secure. So and then you should think of Jailbreak every single device in order to install the PDF patch, for prevent viruses. That should be not as hard if you use Saffron ( to get the work done.

    • Paul Zammit

      The best way to do is have an Enterprise Dev Account – total control on your iPads plus tailor-made software that can do *anything* (no app store guidelines), which you can easily distribute them in-house.

  • exBBfan

    Blackberry is so dead, shame on RIM. What they failed to imagine and deliver with their enterprise monopoly, Apple has managed to do with their vain and pricey phones/tablets.

    I just downloaded the Citrix and Avaya apps on my iPhone and realized that the goose is cooked for MS and RIM. When companies like Cisco, Citrix and Avaya start writing apps for iOS, you know the ecosystem has finally arrived.

    All that is needed is a $100 iPhone without contract for Asian market and Apple will just own everyone through sheer critical mass.