If you remember correctly, back in 2009 Apple quietly purchased a GPS mapping software company named PlaceBase. The move was strange considering how big a part Google has played in iOS mapping software. But it is now clear Apple may be looking to independently develop mapping software for their mobile platform.

9to5 Mac has stumbled on an Apple job posting that calls for an iOS Maps application developer. The add specifically asks for an “exceptional developer” that will help “radically improve how people interact with maps and location-based services.” What is Apple planning?

Well, it looks like Apple is going to give iOS a huge facelift. We’ve reported previously that Apple was looking to improve its Voice Control software for iOS. We also gave word earlier today that Apple filed a patent depicting a substantial UI overhaul to the ‘Contacts.app’ and other media.

The enhancements of the ‘Maps.app’ could also be the result of a growing feud between Apple and the current ‘Maps.app’ development source, Google. It is fairly likely that Apple is looking to independently design and maintain its own GPS map software to directly compete with Google Maps.

But it is also a possibility that Apple could  just be looking to change the way the current ‘Maps.app’ interacts with users and other applications in iOS. Regardless the reason, it appears that Apple’s iOS Maps application is going to be getting a much needed upgrade. The question is, will we see any of these improvements by the time iOS 5 drops?

Do you think Apple is trying to directly compete with Google Maps? What improvements would you make to the Maps app?

  • Bytenapple

    1. Landscape option (without having to use sbrotator

    2. Option to hide search bar and tool bar to have full screen view.

    3. Voice navigation to support true hands free driving for obvious safety reasons (this is a no brainer)

    4. Voice input for addresses and POIs

    5. A where am I feature to be able to send vital location information including latitude and longitude to emergency services or friends and family.

    6. Favorites section to store routes And POIs offline.


  • Xepptizz

    Wouldn’t mind seeing the compass being a tab in the maps app. Compass is generally useles imo. I agree with the top post. Seems well thought out.

    I’d like streetview, as ro explore and recon a place beforehand. Intigration with contacs and calender appointments.

  • Vitaliy

    Xepptizz, there is already a streetview.. and very nicely integrated imho)

    • Xepptizz

      Hot dangety, indeed it does! and the panning around feels soooooo good. Makes me wanna have an ipad.

  • hxclos

    Vitaliy, read the article before the comments!

    How long before Apple comes out with a search engine? Even Microsoft got in on the action.

  • Willem

    Well, I think it would be nice to have an off-line map. One that you download to your device like Nokia’s Ovi Maps.

    • Jasper

      You already have in the appstore, it’s called oMaps

  • Thanks for sharing info about appl

  • Willem

    oMaps and basically all off-line apps in the app store is complete junk in comparison to Ovi maps. I tried that road, that’s why I would like to see that Apple takes the better road.

  • Mike

    I hope that in iOS 5 they will update Maps and the YouTube app which is pain in the ass, the Android YouTube app is hundred times better.