AT&T just issued a statement about yesterday’s iPhone 4 pre-orders. According to AT&T, “iPhone 4 pre-order sales yesterday were 10-times higher than the first day of pre-ordering for the iPhone 3G S last year. Consumers are clearly excited about iPhone 4, AT&T’s more affordable data plans and our early upgrade pricing.”
In the same time, AT&T’s website got more than 13 million visits, which is 3 times higher than their previous record. Not surprising their system crashed!
AT&T didn’t deem it necessary to update us on their latest security breach though.
The company stopped receiving pre-orders as they are running out of inventory. They are waiting for Apple to allocate them more units to resume pre-orders.
And here is Apple’s statement:
Yesterday Apple and its carrier partners took pre-orders for more than 600,000 of Apple’s new iPhone 4. It was the largest number of pre-orders Apple has ever taken in a single day and was far higher than we anticipated, resulting in many order and approval system malfunctions. Many customers were turned away or abandoned the process in frustration. We apologize to everyone who encountered difficulties, and hope that they will try again or visit an Apple or carrier store once the iPhone 4 is in stock.